# What does Midpointed OY use?

Midpointed OY (midpointed.fi) shows public evidence of 7 tools, according to runsonwhat (last checked 2026-11-05).

- Industry: IT Services
- Size: 11–50 employees
- Based in: Helsinki, Finland
- Founded: 2001
- LinkedIn: https://www.linkedin.com/company/midpointed-oy

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [ActiveCampaign](https://www.runsonwhat.com/reverse/activecampaign) | Marketing | Email records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Dropbox](https://www.runsonwhat.com/reverse/dropbox) | Collaboration | DNS verification records |  |

## Recent changes at Midpointed OY

- 2026-11-05: started using again [ActiveCampaign](https://www.runsonwhat.com/reverse/activecampaign)
- 2026-11-05: started using again [Dropbox](https://www.runsonwhat.com/reverse/dropbox)
- 2026-11-05: started using again [Google Search Console](https://www.runsonwhat.com/reverse/gsc)
- 2026-11-05: started using again [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel)
- 2026-10-29: stopped using [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel)
- 2026-10-29: stopped using [ActiveCampaign](https://www.runsonwhat.com/reverse/activecampaign)
- 2026-10-29: stopped using [Google Search Console](https://www.runsonwhat.com/reverse/gsc)
- 2026-10-29: stopped using [Dropbox](https://www.runsonwhat.com/reverse/dropbox)

## FAQ

### What tools does Midpointed use?

As of November 2026, runsonwhat has found 7 tools at Midpointed (midpointed.fi) in public records. Go-to-market: Meta Pixel, Mailchimp and ActiveCampaign. Company Ops: Microsoft 365, SendGrid and Dropbox. Last checked November 5, 2026.

### What email provider does Midpointed use?

Midpointed uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 736,658 companies runsonwhat tracks.

### What marketing software does Midpointed use?

Midpointed uses Mailchimp for marketing, alongside ActiveCampaign, according to runsonwhat (November 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp. Mailchimp is used by 119,258 companies runsonwhat tracks.

### Does Midpointed use Meta Pixel?

Yes. runsonwhat found Meta Pixel at Midpointed through a DNS verification record for Meta Pixel. Meta Pixel is a Ads & Pixels tool used by 422,934 companies runsonwhat tracks.

### Has Midpointed changed tools recently?

Yes. On runsonwhat's rechecks, Midpointed started using ActiveCampaign, Dropbox and Google Search Console (latest on November 5, 2026) and stopped using Meta Pixel, ActiveCampaign and Google Search Console (latest on October 29, 2026). A change counts only between two checks of midpointed.fi done the same way.

### How does runsonwhat know what Midpointed uses?

runsonwhat reads public records only. Of the 7 tools at Midpointed, 4 were found through email records, 3 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and midpointed.fi about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/midpointed.fi (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.