# What does Mapal use?

Mapal (mapal-os.com) shows public evidence of 42 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Hospitality
- Size: 51–200 employees
- Based in: Madrid, Spain
- Founded: 2008
- LinkedIn: https://www.linkedin.com/company/mapal-group-uk

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Custom domain | 2025-04 |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain, DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |
| [Lottie](https://www.runsonwhat.com/reverse/lottie) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Pendo](https://www.runsonwhat.com/reverse/pendo) | Analytics | DNS verification records |  |
| [Dynamics 365 Customer Voice](https://www.runsonwhat.com/reverse/dynamics-365-customer-voice) | Analytics | DNS verification records |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code |  |
| [Zoho](https://www.runsonwhat.com/reverse/zoho) | Sales & CRM | DNS verification records, Website code |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain, Email records, Website code | 2026-01 |
| [G2](https://www.runsonwhat.com/reverse/g2) | Marketing | Website code |  |
| [ClickDimensions](https://www.runsonwhat.com/reverse/clickdimensions) | Marketing | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records, Website code |  |
| [Let's Encrypt](https://www.runsonwhat.com/reverse/letsencrypt) | Security & Compliance | DNS records |  |
| [Sectigo](https://www.runsonwhat.com/reverse/sectigo) | Security & Compliance | DNS records |  |
| [DigiCert](https://www.runsonwhat.com/reverse/digicert) | Security & Compliance | DNS records |  |
| [Google Trust Services](https://www.runsonwhat.com/reverse/google-trust) | Security & Compliance | DNS records |  |
| [Valimail](https://www.runsonwhat.com/reverse/valimail) | Security & Compliance | Email records |  |
| [KnowBe4](https://www.runsonwhat.com/reverse/knowbe4) | Security & Compliance | DNS verification records, Email records |  |
| [Usercentrics](https://www.runsonwhat.com/reverse/usercentrics) | Security & Compliance | Website code |  |
| [Cursor](https://www.runsonwhat.com/reverse/cursor) | Dev Tools | DNS verification records |  |
| [TeamViewer](https://www.runsonwhat.com/reverse/teamviewer) | Dev Tools | DNS verification records |  |
| [Zapier](https://www.runsonwhat.com/reverse/zapier) | Dev Tools | DNS verification records |  |
| [Klaro](https://www.runsonwhat.com/reverse/klaro) | Security & Compliance | Website code |  |
| [Lovable](https://www.runsonwhat.com/reverse/lovable) | Dev Tools | DNS verification records |  |

## FAQ

### What tools does Mapal use?

As of October 2026, runsonwhat has found 42 tools at Mapal (mapal-os.com) in public records. Edge & Hosting: Cloudflare, WP Engine and Microsoft Azure. Application: jQuery, Font Awesome and YouTube. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, reCAPTCHA and SendGrid. Last checked October 20, 2026.

### What cloud does Mapal run on?

Mapal uses WP Engine for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (October 2026). runsonwhat found WP Engine through a subdomain that points at WP Engine, and Mapal has used it since at least April 2025. WP Engine is used by 51,193 companies runsonwhat tracks.

### What CRM does Mapal use?

Mapal uses HubSpot for its CRM, alongside Zoho, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on mapal-os.com. HubSpot is used by 93,873 companies runsonwhat tracks.

### What email provider does Mapal use?

Mapal uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 710,125 companies runsonwhat tracks.

### What does Mapal use for customer support?

Mapal uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records, and Mapal has used it since at least January 2026. Zendesk is used by 41,754 companies runsonwhat tracks.

### What analytics tools does Mapal use?

Mapal uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Pendo, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on mapal-os.com. Google Analytics is used by 878,516 companies runsonwhat tracks.

### How long has Mapal used WP Engine?

Mapal has used WP Engine since at least April 2025, going by the first public certificate of the mapal-os.com subdomain that points at WP Engine. Other long-running tools at Mapal include Zendesk (since January 2026).

### Does Mapal use jQuery?

Yes. runsonwhat found jQuery at Mapal through jQuery code on mapal-os.com. jQuery is a Frontend tool used by 914,771 companies runsonwhat tracks.

### Does Mapal use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at Mapal; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Mapal may use more AI tools than these.

### Which companies have a tech stack similar to Mapal's?

The companies with the stacks most like Mapal's are Atlas Antibodies, Foundation Partners, Hensel Phelps and No1 Airport Lounges, according to runsonwhat (October 2026). Each shares 13 to 22 tools with Mapal, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Mapal uses?

runsonwhat reads public records only. Of the 42 tools at Mapal, 19 were found through code on mapal-os.com, 15 through DNS records, 4 through email records and 4 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and mapal-os.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/mapal-os.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
