# What does Improving use?

Improving (mangochango.com) shows public evidence of 18 tools, according to runsonwhat (last checked 2026-11-09).

- Industry: IT Services
- Size: 51–200 employees
- Based in: Zona 4, Guatemala
- Founded: 2019
- LinkedIn: https://www.linkedin.com/company/improving-enterprises

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records |  |
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | Custom domain |  |
| [Netlify](https://www.runsonwhat.com/reverse/netlify) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [Astro](https://www.runsonwhat.com/reverse/astro) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Crazy Egg](https://www.runsonwhat.com/reverse/crazyegg) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | Website code |  |
| [ZoomInfo](https://www.runsonwhat.com/reverse/zoominfo) | Sales & CRM | Website code |  |
| [Contentful](https://www.runsonwhat.com/reverse/contentful) | Website & CMS | Website code |  |
| [RB2B](https://www.runsonwhat.com/reverse/rb2b) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Docker](https://www.runsonwhat.com/reverse/docker) | Dev Tools | DNS verification records |  |

## Recent changes at Improving

- 2026-11-09: started using [Google Ads](https://www.runsonwhat.com/reverse/google-ads)
- 2026-11-09: started using [RB2B](https://www.runsonwhat.com/reverse/rb2b)
- 2026-11-09: started using [Crazy Egg](https://www.runsonwhat.com/reverse/crazyegg)
- 2026-11-09: started using [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs)
- 2026-11-09: started using [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm)
- 2026-11-09: started using [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight)
- 2026-10-23: started using [Apple Business](https://www.runsonwhat.com/reverse/apple)

## FAQ

### What tools does Improving use?

As of November 2026, runsonwhat has found 18 tools at Improving (mangochango.com) in public records. Edge & Hosting: Cloudflare, Google Cloud and Netlify. Application: Anthropic and Astro. Data & Observability: Google Analytics, Google Tag Manager and Crazy Egg. Go-to-market: Google Ads, LinkedIn Insight Tag and Ahrefs. Company Ops: Microsoft 365, Google Workspace and Apple Business. Last checked November 9, 2026.

### What cloud does Improving run on?

Improving uses Google Cloud for hosting and cloud infrastructure, alongside Netlify, according to runsonwhat (November 2026). runsonwhat found Google Cloud through a subdomain that points at Google Cloud. Google Cloud is used by 77,552 companies runsonwhat tracks.

### What sales tools does Improving use?

The sales tools runsonwhat has found at Improving are ZoomInfo and RB2B (November 2026); no CRM shows up in Improving's public records. runsonwhat found ZoomInfo through ZoomInfo code on mangochango.com.

### What email provider does Improving use?

Improving uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 729,771 companies runsonwhat tracks.

### What analytics tools does Improving use?

Improving uses Google Analytics for analytics, alongside Google Tag Manager and Crazy Egg, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on mangochango.com. Google Analytics is used by 903,974 companies runsonwhat tracks.

### What is Improving's website built with?

Improving uses Contentful for its website, according to runsonwhat (November 2026). runsonwhat found Contentful through Contentful code on mangochango.com. Contentful is used by 4,357 companies runsonwhat tracks.

### Does Improving use Cloudflare?

Yes. runsonwhat found Cloudflare at Improving through DNS records that point at Cloudflare. Cloudflare is a CDN & Edge tool used by 730,901 companies runsonwhat tracks.

### Does Improving use AI tools?

Yes. runsonwhat has found Anthropic at Improving; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Improving may use more AI tools than these.

### Has Improving changed tools recently?

Yes. On runsonwhat's rechecks, Improving started using Google Ads, RB2B and Crazy Egg (latest on November 9, 2026). A change counts only between two checks of mangochango.com done the same way.

### Which companies have a tech stack similar to Improving's?

The companies with the stacks most like Improving's are Visionet Systems, Sparta Commodities, Versatile and IONOS, according to runsonwhat (November 2026). Each shares 4 to 7 tools with Improving, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Improving uses?

runsonwhat reads public records only. Of the 18 tools at Improving, 11 were found through code on mangochango.com, 5 through DNS records, 1 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and mangochango.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/mangochango.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
