# What does CMI use? CMI (managers.org.uk) shows public evidence of 28 tools, according to runsonwhat (last checked 2026-10-20). - Size: 201–1,000 employees - Based in: United Kingdom - Founded: 1947 ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Firebase](https://www.runsonwhat.com/reverse/firebase) | Backend & Database | DNS verification records, Email records | | | [Braintree](https://www.runsonwhat.com/reverse/braintree) | Payments & Billing | Email records | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [VWO](https://www.runsonwhat.com/reverse/vwo) | Flags & Experiments | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code | | | [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records | | ## FAQ ### What tools does CMI use? As of October 2026, runsonwhat has found 28 tools at CMI (managers.org.uk) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and VWO. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked October 20, 2026. ### What CRM does CMI use? CMI uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on managers.org.uk. Salesforce is used by 33,936 companies runsonwhat tracks. ### What email provider does CMI use? CMI uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 709,013 companies runsonwhat tracks. ### What payment provider does CMI use? CMI uses Braintree for payments and billing, according to runsonwhat (October 2026). runsonwhat found Braintree through email records that authorize Braintree. Braintree is used by 1,912 companies runsonwhat tracks. ### What analytics tools does CMI use? CMI uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on managers.org.uk. Google Analytics is used by 873,596 companies runsonwhat tracks. ### What is CMI's website built with? CMI uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on managers.org.uk. WordPress is used by 593,210 companies runsonwhat tracks. ### Does CMI use jQuery? Yes. runsonwhat found jQuery at CMI through jQuery code on managers.org.uk. jQuery is a Frontend tool used by 911,203 companies runsonwhat tracks. ### Which companies have a tech stack similar to CMI's? The companies with the stacks most like CMI's are VENDO Kommunikation + Druck, GK Elite, Grupo Mathasa and Più Medical - G.S.M., according to runsonwhat (October 2026). Each shares 8 to 12 tools with CMI, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what CMI uses? runsonwhat reads public records only. Of the 28 tools at CMI, 16 were found through code on managers.org.uk, 7 through DNS records, 4 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and managers.org.uk about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/managers.org.uk (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.