# What does Magic Lane use?

Magic Lane (magiclane.com) shows public evidence of 12 tools, according to runsonwhat (last checked 2026-11-10).

- Industry: Software
- Size: 51–200 employees
- Based in: Amsterdam, Netherlands
- Founded: 2022
- LinkedIn: https://www.linkedin.com/company/magiclane

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code |  |
| [MailerLite](https://www.runsonwhat.com/reverse/mailerlite) | Marketing | DNS verification records, Email records |  |
| [Freshdesk](https://www.runsonwhat.com/reverse/freshdesk) | Support & Docs | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records, Website code |  |
| [Let's Encrypt](https://www.runsonwhat.com/reverse/letsencrypt) | Security & Compliance | DNS records |  |
| [Sectigo](https://www.runsonwhat.com/reverse/sectigo) | Security & Compliance | DNS records |  |
| [Google Trust Services](https://www.runsonwhat.com/reverse/google-trust) | Security & Compliance | DNS records |  |

## Recent changes at Magic Lane

- 2026-11-10: stopped using [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts)
- 2026-11-10: stopped using [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts)

## FAQ

### What tools does Magic Lane use?

As of November 2026, runsonwhat has found 12 tools at Magic Lane (magiclane.com) in public records. Edge & Hosting: Google Cloud. Application: React, Anthropic and Next.js. Go-to-market: HubSpot, MailerLite and Freshdesk. Company Ops: Microsoft 365, Let's Encrypt and Sectigo. Last checked November 10, 2026.

### What cloud does Magic Lane run on?

Magic Lane uses Google Cloud for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Google Cloud through DNS records that point at Google Cloud. Google Cloud is used by 77,779 companies runsonwhat tracks.

### What CRM does Magic Lane use?

Magic Lane uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on magiclane.com. HubSpot is used by 97,598 companies runsonwhat tracks.

### What email provider does Magic Lane use?

Magic Lane uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 733,996 companies runsonwhat tracks.

### What does Magic Lane use for customer support?

Magic Lane uses Freshdesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Freshdesk through a subdomain that points at Freshdesk. Freshdesk is used by 12,968 companies runsonwhat tracks.

### What marketing software does Magic Lane use?

Magic Lane uses MailerLite for marketing, according to runsonwhat (November 2026). runsonwhat found MailerLite through a DNS verification record for MailerLite and email records. MailerLite is used by 16,303 companies runsonwhat tracks.

### Does Magic Lane use React?

Yes. runsonwhat found React at Magic Lane through React code on magiclane.com. React is a Frontend tool used by 124,166 companies runsonwhat tracks.

### Does Magic Lane use AI tools?

Yes. runsonwhat has found Anthropic at Magic Lane; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Magic Lane may use more AI tools than these.

### Has Magic Lane changed tools recently?

Yes. On runsonwhat's rechecks, Magic Lane stopped using Adobe Fonts and Google Fonts (latest on November 10, 2026). A change counts only between two checks of magiclane.com done the same way.

### How does runsonwhat know what Magic Lane uses?

runsonwhat reads public records only. Of the 12 tools at Magic Lane, 8 were found through DNS records, 2 through code on magiclane.com, 1 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and magiclane.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/magiclane.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
