# What does Madhive use?

Madhive (madhive.com) shows public evidence of 37 tools, according to runsonwhat (last checked 2026-11-08).

- Industry: Marketing and Advertising
- Size: 51–200 employees
- Based in: New York, United States
- Founded: 2016
- LinkedIn: https://www.linkedin.com/company/madhive

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | DNS records |  |
| [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |
| [Firebase](https://www.runsonwhat.com/reverse/firebase) | Backend & Database | DNS records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Atlassian Statuspage](https://www.runsonwhat.com/reverse/statuspage) | Monitoring | Custom domain | 2021-08 |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, DNS verification records, Website code | 2025-05 |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain | 2022-12 |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Email records, Website code |  |
| [Webflow](https://www.runsonwhat.com/reverse/webflow) | Website & CMS | Custom domain, Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | 2025-05 |
| [LiveRamp](https://www.runsonwhat.com/reverse/liveramp) | Ads & Pixels | Subprocessor list |  |
| [Apollo.io](https://www.runsonwhat.com/reverse/apollo) | Sales & CRM | Website code |  |
| [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Email records |  |
| [RB2B](https://www.runsonwhat.com/reverse/rb2b) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records |  |
| [Slack](https://www.runsonwhat.com/reverse/slack) | Collaboration | DNS verification records |  |
| [Jamf](https://www.runsonwhat.com/reverse/jamf) | Security & Compliance | DNS verification records |  |
| [Figma](https://www.runsonwhat.com/reverse/figma) | Collaboration | DNS verification records |  |
| [Docker](https://www.runsonwhat.com/reverse/docker) | Dev Tools | DNS verification records |  |
| [Detectify](https://www.runsonwhat.com/reverse/detectify) | Security & Compliance | DNS verification records, Website code |  |

## Recent changes at Madhive

- 2026-11-08: started using [OpenAI](https://www.runsonwhat.com/reverse/openai)

## FAQ

### What tools does Madhive use?

As of November 2026, runsonwhat has found 37 tools at Madhive (madhive.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Google Cloud. Application: jQuery, Google Fonts and GSAP. Data & Observability: Google Analytics, Google Tag Manager and Atlassian Statuspage. Go-to-market: Google Ads, LinkedIn Insight Tag and HubSpot. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked November 8, 2026.

### What cloud does Madhive run on?

Madhive uses Amazon Web Services for hosting and cloud infrastructure, alongside Google Cloud, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on madhive.com. Amazon Web Services is used by 147,579 companies runsonwhat tracks.

### What CRM does Madhive use?

Madhive uses HubSpot for its CRM, alongside Apollo.io and RB2B, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and a DNS verification record, and Madhive has used it since at least May 2025. HubSpot is used by 97,784 companies runsonwhat tracks.

### What email provider does Madhive use?

Madhive uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 735,564 companies runsonwhat tracks.

### What does Madhive use for customer support?

Madhive uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through email records that authorize Zendesk and code on madhive.com. Zendesk is used by 43,726 companies runsonwhat tracks.

### What analytics tools does Madhive use?

Madhive uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on madhive.com. Google Analytics is used by 904,007 companies runsonwhat tracks.

### How long has Madhive used Atlassian Statuspage?

Madhive has used Atlassian Statuspage since at least August 2021, going by the first public certificate of the madhive.com subdomain that points at Atlassian Statuspage. Other long-running tools at Madhive include Shopify (since December 2022), HubSpot (since May 2025) and HubSpot CMS (since May 2025).

### Does Madhive use jQuery?

Yes. runsonwhat found jQuery at Madhive through jQuery code on madhive.com. jQuery is a Frontend tool used by 927,251 companies runsonwhat tracks.

### Does Madhive use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at Madhive; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Madhive may use more AI tools than these.

### Has Madhive changed tools recently?

Yes. On runsonwhat's rechecks, Madhive started using OpenAI (latest on November 8, 2026). A change counts only between two checks of madhive.com done the same way.

### Which companies have a tech stack similar to Madhive's?

The companies with the stacks most like Madhive's are Fxf.io, Wink, Plus54 and Quotemedia, according to runsonwhat (November 2026). Each shares 3 to 10 tools with Madhive, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Madhive uses?

runsonwhat reads public records only. Of the 37 tools at Madhive, 15 were found through DNS records, 12 through code on madhive.com, 5 through subdomains that point at the vendor, 4 through email records and 1 through its own subprocessor list. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and madhive.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/madhive.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
