# What does Macro use?

Macro (macro-group.com) shows public evidence of 18 tools, according to runsonwhat (last checked 2026-10-28).

- Industry: Facilities Services
- Size: 201–1,000 employees
- Based in: London, United Kingdom
- Founded: 2002
- LinkedIn: https://www.linkedin.com/company/macrogroupfm

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records |  |
| [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | Custom domain, DNS records, Website code |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code |  |
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Prismic](https://www.runsonwhat.com/reverse/prismic) | Website & CMS | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Custom domain, Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [AppRiver](https://www.runsonwhat.com/reverse/appriver) | Security & Compliance | Email records |  |

## Recent changes at Macro

- 2026-10-28: started using [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365)

## FAQ

### What tools does Macro use?

As of November 2026, runsonwhat has found 18 tools at Macro (macro-group.com) in public records. Edge & Hosting: Cloudflare, GoDaddy and Vercel. Application: Google Fonts, Vimeo and Google Maps. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads and Prismic. Company Ops: Microsoft 365, reCAPTCHA and SendGrid. Last checked October 28, 2026.

### What cloud does Macro run on?

Macro uses Vercel for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (November 2026). runsonwhat found Vercel through a subdomain that points at Vercel and DNS records. Vercel is used by 50,764 companies runsonwhat tracks.

### What email provider does Macro use?

Macro uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 718,543 companies runsonwhat tracks.

### What analytics tools does Macro use?

Macro uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on macro-group.com. Google Analytics is used by 905,789 companies runsonwhat tracks.

### What is Macro's website built with?

Macro uses Prismic for its website, according to runsonwhat (November 2026). runsonwhat found Prismic through Prismic code on macro-group.com. Prismic is used by 1,578 companies runsonwhat tracks.

### Does Macro use Google Fonts?

Yes. runsonwhat found Google Fonts at Macro through Google Fonts code on macro-group.com. Google Fonts is a Media & UI tool used by 825,371 companies runsonwhat tracks.

### Has Macro changed tools recently?

Yes. On runsonwhat's rechecks, Macro started using Microsoft 365 (latest on October 28, 2026). A change counts only between two checks of macro-group.com done the same way.

### Which companies have a tech stack similar to Macro's?

The companies with the stacks most like Macro's are Daniel Boulud, Autohaus Friedrich Hoffmann, Wellcome Collection and Bargreen Ellingson, according to runsonwhat (November 2026). Each shares 4 to 10 tools with Macro, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Macro uses?

runsonwhat reads public records only. Of the 18 tools at Macro, 11 were found through code on macro-group.com, 3 through DNS records, 3 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and macro-group.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/macro-group.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
