# What does Macola Software use? Macola Software (macola.com) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-10-20). - Industry: Software - Size: 51–200 employees - Based in: Dublin, United States - LinkedIn: https://www.linkedin.com/company/eci-software--solutions ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Wistia](https://www.runsonwhat.com/reverse/wistia) | Media & UI | Website code | | | [imgix](https://www.runsonwhat.com/reverse/imgix) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Dreamdata](https://www.runsonwhat.com/reverse/dreamdata) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain | 2017-10 | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | 2017-10 | | [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | DNS verification records | | | [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code | | | [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code | | | [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Website code | | | [Leadinfo](https://www.runsonwhat.com/reverse/leadinfo) | Sales & CRM | Website code | | | [ClickCease](https://www.runsonwhat.com/reverse/clickcease) | Ads & Pixels | Website code | | | [Qualified](https://www.runsonwhat.com/reverse/qualified) | Sales & CRM | Website code | | | [Albacross](https://www.runsonwhat.com/reverse/albacross) | Sales & CRM | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records | | | [Osano](https://www.runsonwhat.com/reverse/osano) | Security & Compliance | Website code | | ## Recent changes at Macola Software - 2026-10-20: started using [Albacross](https://www.runsonwhat.com/reverse/albacross) - 2026-10-20: started using [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) - 2026-10-20: started using [ClickCease](https://www.runsonwhat.com/reverse/clickcease) - 2026-10-20: started using [Dreamdata](https://www.runsonwhat.com/reverse/dreamdata) - 2026-10-20: started using [Google Analytics](https://www.runsonwhat.com/reverse/ga) - 2026-10-20: started using [Google Ads](https://www.runsonwhat.com/reverse/google-ads) - 2026-10-20: started using [Leadinfo](https://www.runsonwhat.com/reverse/leadinfo) - 2026-10-20: started using [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) - 2026-10-20: started using [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) - 2026-10-20: started using [Qualified](https://www.runsonwhat.com/reverse/qualified) - 2026-10-20: started using [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) - 2026-10-20: started using [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) ## FAQ ### What tools does Macola Software use? As of October 2026, runsonwhat has found 25 tools at Macola Software (macola.com) in public records. Edge & Hosting: Cloudflare. Application: jQuery, YouTube and Wistia. Data & Observability: Google Analytics and Dreamdata. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365 and Osano. Last checked October 20, 2026. ### What CRM does Macola Software use? Macola Software uses HubSpot for its CRM, alongside Leadinfo, Qualified and Albacross, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot, and Macola Software has used it since at least October 2017. HubSpot is used by 94,254 companies runsonwhat tracks. ### What email provider does Macola Software use? Macola Software uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 712,514 companies runsonwhat tracks. ### What analytics tools does Macola Software use? Macola Software uses Google Analytics for analytics, alongside Dreamdata, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on macola.com. Google Analytics is used by 882,962 companies runsonwhat tracks. ### What is Macola Software's website built with? Macola Software uses HubSpot CMS for its website, according to runsonwhat (October 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS, and Macola Software has used it since at least October 2017. HubSpot CMS is used by 33,301 companies runsonwhat tracks. ### What marketing software does Macola Software use? Macola Software uses Pardot for marketing, alongside Marketo, according to runsonwhat (October 2026). runsonwhat found Pardot through a DNS verification record for Pardot. Pardot is used by 20,365 companies runsonwhat tracks. ### How long has Macola Software used HubSpot? Macola Software has used HubSpot since at least October 2017, going by the first public certificate of the macola.com subdomain that points at HubSpot. Other long-running tools at Macola Software include HubSpot CMS (since October 2017). ### Does Macola Software use jQuery? Yes. runsonwhat found jQuery at Macola Software through jQuery code on macola.com. jQuery is a Frontend tool used by 917,769 companies runsonwhat tracks. ### Has Macola Software changed tools recently? Yes. On runsonwhat's rechecks, Macola Software started using Albacross, Microsoft Ads and ClickCease (latest on October 20, 2026). A change counts only between two checks of macola.com done the same way. ### Which companies have a tech stack similar to Macola Software's? The companies with the stacks most like Macola Software's are ECI Software Solutions, Thankq USA, Ezitracker - Workforce Management Software, Time And Attendance Solutions For Cleaning And Fm and Adam (htt), according to runsonwhat (October 2026). Each shares 10 to 23 tools with Macola Software, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Macola Software uses? runsonwhat reads public records only. Of the 25 tools at Macola Software, 19 were found through code on macola.com, 3 through DNS records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and macola.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/macola.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.