# What does Rakuten Advertising use?

Rakuten Advertising (linkshare.com) shows public evidence of 20 tools, according to runsonwhat (last checked 2026-10-31).

- LinkedIn: https://www.linkedin.com/company/rakutenadvertising

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [NS1](https://www.runsonwhat.com/reverse/ns1) | DNS | DNS records |  |
| [WordPress VIP](https://www.runsonwhat.com/reverse/wpvip) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |
| [Lottie](https://www.runsonwhat.com/reverse/lottie) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Email records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Red Sift OnDMARC](https://www.runsonwhat.com/reverse/redsift) | Security & Compliance | Email records |  |

## FAQ

### What tools does Rakuten Advertising use?

As of November 2026, runsonwhat has found 20 tools at Rakuten Advertising (linkshare.com) in public records. Edge & Hosting: NS1 and WordPress VIP. Application: GSAP and Lottie. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, SendGrid and OneTrust. Last checked October 31, 2026.

### What cloud does Rakuten Advertising run on?

Rakuten Advertising uses WordPress VIP for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found WordPress VIP through WordPress VIP code on linkshare.com. WordPress VIP is used by 1,432 companies runsonwhat tracks.

### What CRM does Rakuten Advertising use?

Rakuten Advertising uses HubSpot for its CRM, alongside Salesforce, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and code on linkshare.com. HubSpot is used by 96,842 companies runsonwhat tracks.

### What email provider does Rakuten Advertising use?

Rakuten Advertising uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 724,532 companies runsonwhat tracks.

### What analytics tools does Rakuten Advertising use?

Rakuten Advertising uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on linkshare.com. Google Analytics is used by 906,057 companies runsonwhat tracks.

### What is Rakuten Advertising's website built with?

Rakuten Advertising uses WordPress for its website, alongside Yoast SEO and HubSpot CMS, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on linkshare.com. WordPress is used by 607,318 companies runsonwhat tracks.

### Does Rakuten Advertising use Google Ads?

Yes. runsonwhat found Google Ads at Rakuten Advertising through Google Ads code on linkshare.com. Google Ads is a Ads & Pixels tool used by 541,147 companies runsonwhat tracks.

### Which companies have a tech stack similar to Rakuten Advertising's?

The companies with the stacks most like Rakuten Advertising's are Marshall University, Longview News-Journal, Orion - Bringing You News From Our World To Yours and Ted Stevens Center, according to runsonwhat (November 2026). Each shares 4 to 10 tools with Rakuten Advertising, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Rakuten Advertising uses?

runsonwhat reads public records only. Of the 20 tools at Rakuten Advertising, 11 were found through code on linkshare.com, 5 through email records, 2 through DNS records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and linkshare.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/linkshare.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
