# What does Lechler (Unternehmen) use?

Lechler (Unternehmen) (lechler.de) shows public evidence of 19 tools, according to runsonwhat (last checked 2026-11-10).

- Industry: Machinery
- Size: 201–1,000 employees
- Based in: Metzingen, Germany
- Founded: 1879
- LinkedIn: https://www.linkedin.com/company/lechler-gmbh

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Matomo](https://www.runsonwhat.com/reverse/matomo) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, DNS verification records, Email records |  |
| [Dealfront](https://www.runsonwhat.com/reverse/leadfeeder) | Sales & CRM | Website code |  |
| [Spotify Ads](https://www.runsonwhat.com/reverse/spotify-ads) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records |  |
| [Mailjet](https://www.runsonwhat.com/reverse/mailjet) | Email Delivery | Email records |  |
| [Bitwarden](https://www.runsonwhat.com/reverse/bitwarden) | Security & Compliance | DNS verification records |  |

## Recent changes at Lechler (Unternehmen)

- 2026-11-02: started using [Matomo](https://www.runsonwhat.com/reverse/matomo)
- 2026-11-02: started using [Spotify Ads](https://www.runsonwhat.com/reverse/spotify-ads)
- 2026-10-09: started using [Bitwarden](https://www.runsonwhat.com/reverse/bitwarden)

## FAQ

### What tools does Lechler (Unternehmen) use?

As of November 2026, runsonwhat has found 19 tools at Lechler (Unternehmen) (lechler.de) in public records. Application: Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Cookiebot and Amazon SES. Last checked November 10, 2026.

### What CRM does Lechler (Unternehmen) use?

Lechler (Unternehmen) uses HubSpot for its CRM, alongside Dealfront, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on lechler.de. HubSpot is used by 98,253 companies runsonwhat tracks.

### What email provider does Lechler (Unternehmen) use?

Lechler (Unternehmen) uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 739,069 companies runsonwhat tracks.

### What analytics tools does Lechler (Unternehmen) use?

Lechler (Unternehmen) uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Matomo, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on lechler.de. Google Analytics is used by 904,900 companies runsonwhat tracks.

### What marketing software does Lechler (Unternehmen) use?

Lechler (Unternehmen) uses Pardot for marketing, according to runsonwhat (November 2026). runsonwhat found Pardot through a subdomain that points at Pardot and a DNS verification record. Pardot is used by 21,160 companies runsonwhat tracks.

### Does Lechler (Unternehmen) use Google Ads?

Yes. runsonwhat found Google Ads at Lechler (Unternehmen) through Google Ads code on lechler.de. Google Ads is a Ads & Pixels tool used by 541,000 companies runsonwhat tracks.

### Does Lechler (Unternehmen) use AI tools?

Yes. runsonwhat has found Anthropic at Lechler (Unternehmen); Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Lechler (Unternehmen) may use more AI tools than these.

### Has Lechler (Unternehmen) changed tools recently?

Yes. On runsonwhat's rechecks, Lechler (Unternehmen) started using Matomo, Spotify Ads and Bitwarden (latest on November 2, 2026). A change counts only between two checks of lechler.de done the same way.

### How does runsonwhat know what Lechler (Unternehmen) uses?

runsonwhat reads public records only. Of the 19 tools at Lechler (Unternehmen), 11 were found through code on lechler.de, 4 through email records, 3 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and lechler.de about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/lechler.de (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
