# What does Apptio, Inc. use? Apptio, Inc. (kubecost.com) shows public evidence of 32 tools, according to runsonwhat (last checked 2026-11-08). - Industry: Software - Size: 51–200 employees - Based in: San Francisco, United States - Founded: 2019 - LinkedIn: https://www.linkedin.com/company/72057587 ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | Website code | | | [NS1](https://www.runsonwhat.com/reverse/ns1) | DNS | DNS records | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [Wistia](https://www.runsonwhat.com/reverse/wistia) | Media & UI | Website code | | | [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Custom domain | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [VWO](https://www.runsonwhat.com/reverse/vwo) | Flags & Experiments | Website code | | | [Atlassian Statuspage](https://www.runsonwhat.com/reverse/statuspage) | Monitoring | Custom domain | 2023-04 | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Rank Math](https://www.runsonwhat.com/reverse/rankmath) | Website & CMS | Website code | | | [Webflow](https://www.runsonwhat.com/reverse/webflow) | Website & CMS | DNS verification records | | | [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code | | | [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | DNS verification records | | | [Demandbase](https://www.runsonwhat.com/reverse/demandbase) | Sales & CRM | Website code | | | [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Website code | | | [Intentsify](https://www.runsonwhat.com/reverse/intentsify) | Sales & CRM | Website code | | | [Metadata.io](https://www.runsonwhat.com/reverse/metadata-io) | Ads & Pixels | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records | | | [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code | | | [1Password](https://www.runsonwhat.com/reverse/1password) | Security & Compliance | DNS verification records | | | [EasyRedir](https://www.runsonwhat.com/reverse/easyredir) | Other traces | Custom domain | 2019-04 | ## Recent changes at Apptio, Inc. - 2026-10-16: stopped using [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) - 2026-10-16: started using [Atlassian Statuspage](https://www.runsonwhat.com/reverse/statuspage) ## FAQ ### What tools does Apptio use? As of November 2026, runsonwhat has found 32 tools at Apptio (kubecost.com) in public records. Edge & Hosting: Fastly and NS1. Application: jQuery, Font Awesome and Wistia. Data & Observability: Google Analytics, Google Tag Manager and VWO. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked November 8, 2026. ### What sales tools does Apptio use? The sales tools runsonwhat has found at Apptio are Demandbase and Intentsify (November 2026); no CRM shows up in Apptio's public records. runsonwhat found Demandbase through Demandbase code on kubecost.com. ### What email provider does Apptio use? Apptio uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 730,100 companies runsonwhat tracks. ### What analytics tools does Apptio use? Apptio uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on kubecost.com. Google Analytics is used by 903,752 companies runsonwhat tracks. ### What is Apptio's website built with? Apptio uses WordPress for its website, alongside Rank Math and Webflow, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on kubecost.com. WordPress is used by 606,659 companies runsonwhat tracks. ### What marketing software does Apptio use? Apptio uses Ahrefs for marketing, alongside Marketo, according to runsonwhat (November 2026). runsonwhat found Ahrefs through a DNS verification record for Ahrefs. Ahrefs is used by 24,330 companies runsonwhat tracks. ### How long has Apptio used EasyRedir? Apptio has used EasyRedir since at least April 2019, going by the first public certificate of the kubecost.com subdomain that points at EasyRedir. Other long-running tools at Apptio include Atlassian Statuspage (since April 2023). ### Does Apptio use jQuery? Yes. runsonwhat found jQuery at Apptio through jQuery code on kubecost.com. jQuery is a Frontend tool used by 927,161 companies runsonwhat tracks. ### Has Apptio changed tools recently? Yes. On runsonwhat's rechecks, Apptio started using Atlassian Statuspage (latest on October 16, 2026) and stopped using Amazon Web Services (latest on October 16, 2026). A change counts only between two checks of kubecost.com done the same way. ### Which companies have a tech stack similar to Apptio's? The companies with the stacks most like Apptio's are Apptio, Apptio, Gainsight and Gainsight, according to runsonwhat (November 2026). Each shares 18 to 25 tools with Apptio, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Apptio uses? runsonwhat reads public records only. Of the 32 tools at Apptio, 19 were found through code on kubecost.com, 7 through DNS records, 3 through email records and 3 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and kubecost.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/kubecost.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.