# What does Knott's Berry Farm use?

Knott's Berry Farm (knotts.com) shows public evidence of 24 tools, according to runsonwhat (last checked 2026-11-08).

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [AB Tasty](https://www.runsonwhat.com/reverse/abtasty) | Flags & Experiments | Website code |  |
| [Quantum Metric](https://www.runsonwhat.com/reverse/quantum-metric) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code |  |
| [Taboola](https://www.runsonwhat.com/reverse/taboola) | Ads & Pixels | Website code |  |
| [Sanity](https://www.runsonwhat.com/reverse/sanity) | Website & CMS | Website code |  |
| [Attentive](https://www.runsonwhat.com/reverse/attentive) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records |  |
| [Smartsheet](https://www.runsonwhat.com/reverse/smartsheet) | Collaboration | DNS verification records |  |
| [Osano](https://www.runsonwhat.com/reverse/osano) | Security & Compliance | Website code |  |

## Recent changes at Knott's Berry Farm

- 2026-11-08: started using again [Adobe](https://www.runsonwhat.com/reverse/adobe)
- 2026-11-08: started using again [Apple Business](https://www.runsonwhat.com/reverse/apple)
- 2026-11-08: started using again [Atlassian](https://www.runsonwhat.com/reverse/atlassian)
- 2026-11-08: started using again [DocuSign](https://www.runsonwhat.com/reverse/docusign)
- 2026-11-08: started using again [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365)
- 2026-11-08: started using again [Smartsheet](https://www.runsonwhat.com/reverse/smartsheet)
- 2026-10-31: stopped using [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365)
- 2026-10-31: stopped using [Adobe](https://www.runsonwhat.com/reverse/adobe)
- 2026-10-31: stopped using [DocuSign](https://www.runsonwhat.com/reverse/docusign)
- 2026-10-31: stopped using [Apple Business](https://www.runsonwhat.com/reverse/apple)
- 2026-10-31: stopped using [Smartsheet](https://www.runsonwhat.com/reverse/smartsheet)
- 2026-10-31: stopped using [Atlassian](https://www.runsonwhat.com/reverse/atlassian)

## FAQ

### What tools does Knott's Berry Farm use?

As of November 2026, runsonwhat has found 24 tools at Knott's Berry Farm (knotts.com) in public records. Edge & Hosting: Amazon Route 53 and Vercel. Application: Next.js. Data & Observability: Google Analytics, Google Tag Manager and AB Tasty. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Apple Business and Atlassian. Last checked November 8, 2026.

### What cloud does Knott's Berry Farm run on?

Knott's Berry Farm uses Vercel for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Vercel through Vercel code on knotts.com. Vercel is used by 53,725 companies runsonwhat tracks.

### What email provider does Knott's Berry Farm use?

Knott's Berry Farm uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 737,885 companies runsonwhat tracks.

### What analytics tools does Knott's Berry Farm use?

Knott's Berry Farm uses Google Analytics for analytics, alongside Google Tag Manager and Quantum Metric, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on knotts.com. Google Analytics is used by 904,465 companies runsonwhat tracks.

### What is Knott's Berry Farm's website built with?

Knott's Berry Farm uses Sanity for its website, according to runsonwhat (November 2026). runsonwhat found Sanity through Sanity code on knotts.com. Sanity is used by 5,357 companies runsonwhat tracks.

### What marketing software does Knott's Berry Farm use?

Knott's Berry Farm uses Attentive for marketing, according to runsonwhat (November 2026). runsonwhat found Attentive through Attentive code on knotts.com. Attentive is used by 3,403 companies runsonwhat tracks.

### Does Knott's Berry Farm use Google Ads?

Yes. runsonwhat found Google Ads at Knott's Berry Farm through Google Ads code on knotts.com. Google Ads is a Ads & Pixels tool used by 540,707 companies runsonwhat tracks.

### Has Knott's Berry Farm changed tools recently?

Yes. On runsonwhat's rechecks, Knott's Berry Farm started using Adobe, Apple Business and Atlassian (latest on November 8, 2026) and stopped using Microsoft 365, Adobe and DocuSign (latest on October 31, 2026). A change counts only between two checks of knotts.com done the same way.

### Which companies have a tech stack similar to Knott's Berry Farm's?

The companies with the stacks most like Knott's Berry Farm's are Wet ‘n’ Wild Splashtown, Highlights for Children, Comercializadora Regulada and Dorney Park, according to runsonwhat (November 2026). Each shares 6 to 24 tools with Knott's Berry Farm, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Knott's Berry Farm uses?

runsonwhat reads public records only. Of the 24 tools at Knott's Berry Farm, 15 were found through code on knotts.com, 8 through DNS records and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and knotts.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/knotts.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
