# What does Practical Action use?

Practical Action (itdg.org) shows public evidence of 23 tools, according to runsonwhat (last checked 2026-10-23).

- Industry: Research
- Size: 201–1,000 employees
- Based in: Sri Lanka
- LinkedIn: https://www.linkedin.com/company/practicalaction

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [ShareThis](https://www.runsonwhat.com/reverse/sharethis) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [ZoomInfo](https://www.runsonwhat.com/reverse/zoominfo) | Sales & CRM | Website code |  |
| [Spotify Ads](https://www.runsonwhat.com/reverse/spotify-ads) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |

## FAQ

### What tools does Practical Action use?

As of October 2026, runsonwhat has found 23 tools at Practical Action (itdg.org) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: jQuery and ShareThis. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, reCAPTCHA and Mailchimp Transactional. Last checked October 23, 2026.

### What sales tools does Practical Action use?

The sales tools runsonwhat has found at Practical Action are ZoomInfo (October 2026); no CRM shows up in Practical Action's public records. runsonwhat found ZoomInfo through ZoomInfo code on itdg.org. ZoomInfo is used by 16,835 companies runsonwhat tracks.

### What email provider does Practical Action use?

Practical Action uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 712,528 companies runsonwhat tracks.

### What analytics tools does Practical Action use?

Practical Action uses Google Analytics for analytics, alongside Google Tag Manager and Hotjar, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on itdg.org. Google Analytics is used by 883,708 companies runsonwhat tracks.

### What is Practical Action's website built with?

Practical Action uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on itdg.org. WordPress is used by 598,818 companies runsonwhat tracks.

### Does Practical Action use jQuery?

Yes. runsonwhat found jQuery at Practical Action through jQuery code on itdg.org. jQuery is a Frontend tool used by 918,025 companies runsonwhat tracks.

### Which companies have a tech stack similar to Practical Action's?

The companies with the stacks most like Practical Action's are Grandoptical Nederland, Commonwealth University-Lock Haven, Gigatron and Mark Spain Real Estate, according to runsonwhat (October 2026). Each shares 8 to 11 tools with Practical Action, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Practical Action uses?

runsonwhat reads public records only. Of the 23 tools at Practical Action, 19 were found through code on itdg.org, 2 through DNS records and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and itdg.org about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/itdg.org (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.