# What does Irisette use?

Irisette (irisette.de) shows public evidence of 27 tools, according to runsonwhat (last checked 2026-10-31).

- Industry: Textiles
- Size: 11–50 employees
- Based in: Borken, Germany
- Founded: 1955
- LinkedIn: https://www.linkedin.com/company/irisette-gmbh-&-co-kg

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code |  |
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code |  |
| [Three.js](https://www.runsonwhat.com/reverse/threejs) | Media & UI | Website code |  |
| [Amazon Pay](https://www.runsonwhat.com/reverse/amazon-pay) | Payments & Billing | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code |  |
| [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code |  |
| [Trusted Shops](https://www.runsonwhat.com/reverse/trusted-shops) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records |  |
| [Postmark](https://www.runsonwhat.com/reverse/postmark) | Email Delivery | Email records |  |
| [Sophos](https://www.runsonwhat.com/reverse/sophos) | Security & Compliance | DNS verification records, Email records |  |
| [CCM19](https://www.runsonwhat.com/reverse/ccm19) | Security & Compliance | Website code |  |

## FAQ

### What tools does Irisette use?

As of November 2026, runsonwhat has found 27 tools at Irisette (irisette.de) in public records. Application: Google Fonts, Google Maps and React. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Cookiebot and Zoom. Last checked October 31, 2026.

### What email provider does Irisette use?

Irisette uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 720,830 companies runsonwhat tracks.

### What payment provider does Irisette use?

Irisette uses PayPal for payments and billing, alongside Amazon Pay, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on irisette.de. PayPal is used by 35,171 companies runsonwhat tracks.

### What analytics tools does Irisette use?

Irisette uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on irisette.de. Google Analytics is used by 906,051 companies runsonwhat tracks.

### What marketing software does Irisette use?

Irisette uses Klaviyo for marketing, alongside Trusted Shops, according to runsonwhat (November 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo and code on irisette.de. Klaviyo is used by 35,975 companies runsonwhat tracks.

### Does Irisette use Google Fonts?

Yes. runsonwhat found Google Fonts at Irisette through Google Fonts code on irisette.de. Google Fonts is a Media & UI tool used by 825,832 companies runsonwhat tracks.

### Does Irisette use AI tools?

Yes. runsonwhat has found Anthropic at Irisette; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Irisette may use more AI tools than these.

### Which companies have a tech stack similar to Irisette's?

The companies with the stacks most like Irisette's are Echopark Produktionsgesellschaft mbH, AOE Group, SCHÜRER IT and S3 Advertising, according to runsonwhat (November 2026). Each shares 2 to 7 tools with Irisette, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Irisette uses?

runsonwhat reads public records only. Of the 27 tools at Irisette, 20 were found through code on irisette.de, 6 through DNS records and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and irisette.de about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/irisette.de (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
