# What does Initus use?

Initus (initus.io) shows public evidence of 21 tools, according to runsonwhat (last checked 2026-10-29).

- Industry: Software
- Size: 11–50 employees
- Based in: Dallas, United States
- Founded: 2005
- LinkedIn: https://www.linkedin.com/company/initus-io

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [Lottie](https://www.runsonwhat.com/reverse/lottie) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [PostHog](https://www.runsonwhat.com/reverse/posthog) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, Email records |  |
| [Apollo.io](https://www.runsonwhat.com/reverse/apollo) | Sales & CRM | Website code |  |
| [Vector](https://www.runsonwhat.com/reverse/vector) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [CookieYes](https://www.runsonwhat.com/reverse/cookieyes) | Security & Compliance | Website code |  |

## FAQ

### What tools does Initus use?

As of October 2026, runsonwhat has found 21 tools at Initus (initus.io) in public records. Edge & Hosting: Amazon Route 53. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and PostHog. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Google Workspace, reCAPTCHA and CookieYes. Last checked October 29, 2026.

### What sales tools does Initus use?

The sales tools runsonwhat has found at Initus are Apollo.io and Vector (October 2026); no CRM shows up in Initus' public records. runsonwhat found Apollo.io through Apollo.io code on initus.io.

### What email provider does Initus use?

Initus uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace. Google Workspace is used by 406,816 companies runsonwhat tracks.

### What analytics tools does Initus use?

Initus uses Google Analytics for analytics, alongside Google Tag Manager and PostHog, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on initus.io. Google Analytics is used by 892,574 companies runsonwhat tracks.

### What is Initus's website built with?

Initus uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on initus.io. WordPress is used by 601,919 companies runsonwhat tracks.

### What marketing software does Initus use?

Initus uses Pardot for marketing, according to runsonwhat (October 2026). runsonwhat found Pardot through a subdomain that points at Pardot and email records. Pardot is used by 20,489 companies runsonwhat tracks.

### Does Initus use jQuery?

Yes. runsonwhat found jQuery at Initus through jQuery code on initus.io. jQuery is a Frontend tool used by 922,806 companies runsonwhat tracks.

### Which companies have a tech stack similar to Initus's?

The companies with the stacks most like Initus' are Novel Wallet Pass, Zygos, Parabola and Default, according to runsonwhat (October 2026). Each shares 9 to 14 tools with Initus, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Initus uses?

runsonwhat reads public records only. Of the 21 tools at Initus, 17 were found through code on initus.io, 1 through email records, 1 through website configuration files, 1 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and initus.io about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/initus.io (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.