# What does Imp Software use?

Imp Software (impsoftware.co.uk) shows public evidence of 31 tools, according to runsonwhat (last checked 2026-10-31).

- Industry: Software
- Size: 51–200 employees
- Based in: Exeter, United Kingdom
- Founded: 2019
- LinkedIn: https://www.linkedin.com/company/imp-software

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Elementor](https://www.runsonwhat.com/reverse/elementor) | Website & CMS | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Website code |  |
| [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | DNS verification records |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain |  |
| [Trustpilot](https://www.runsonwhat.com/reverse/trustpilot) | Marketing | Website code |  |
| [WonderPush](https://www.runsonwhat.com/reverse/wonderpush) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records |  |
| [Sophos](https://www.runsonwhat.com/reverse/sophos) | Security & Compliance | DNS verification records |  |
| [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records |  |
| [Teamtailor](https://www.runsonwhat.com/reverse/teamtailor) | People & HR | Custom domain |  |
| [Lovable](https://www.runsonwhat.com/reverse/lovable) | Dev Tools | DNS verification records |  |
| [monday.com](https://www.runsonwhat.com/reverse/monday) | Collaboration | DNS verification records |  |

## FAQ

### What tools does Imp Software use?

As of November 2026, runsonwhat has found 31 tools at Imp Software (impsoftware.co.uk) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: jQuery, Google Fonts and YouTube. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 31, 2026.

### What CRM does Imp Software use?

Imp Software uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through HubSpot code on impsoftware.co.uk. HubSpot is used by 96,307 companies runsonwhat tracks.

### What email provider does Imp Software use?

Imp Software uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on impsoftware.co.uk. Microsoft 365 is used by 719,668 companies runsonwhat tracks.

### What analytics tools does Imp Software use?

Imp Software uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on impsoftware.co.uk. Google Analytics is used by 906,208 companies runsonwhat tracks.

### What is Imp Software's website built with?

Imp Software uses WordPress for its website, alongside Yoast SEO, Elementor and HubSpot CMS, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on impsoftware.co.uk. WordPress is used by 607,131 companies runsonwhat tracks.

### What marketing software does Imp Software use?

Imp Software uses Mailchimp for marketing, alongside Brevo, Trustpilot and WonderPush, according to runsonwhat (November 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp. Mailchimp is used by 117,780 companies runsonwhat tracks.

### Does Imp Software use jQuery?

Yes. runsonwhat found jQuery at Imp Software through jQuery code on impsoftware.co.uk. jQuery is a Frontend tool used by 930,047 companies runsonwhat tracks.

### Does Imp Software use AI tools?

Yes. runsonwhat has found Anthropic at Imp Software; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Imp Software may use more AI tools than these.

### Which companies have a tech stack similar to Imp Software's?

The companies with the stacks most like Imp Software's are Storyteq, yoummday, Energy Impact Partners and Tomorrowland, according to runsonwhat (November 2026). Each shares 12 to 20 tools with Imp Software, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Imp Software uses?

runsonwhat reads public records only. Of the 31 tools at Imp Software, 16 were found through code on impsoftware.co.uk, 9 through DNS records, 4 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and impsoftware.co.uk about monthly.


---

Source: runsonwhat, https://www.runsonwhat.com/company/impsoftware.co.uk (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
