# What does IMPACT use?

IMPACT (improove.se) shows public evidence of 18 tools, according to runsonwhat (last checked 2026-10-23).

- Industry: IT Services
- Size: 51–200 employees
- Based in: Stockholm, Sweden
- Founded: 2009
- LinkedIn: https://www.linkedin.com/company/impactcommerce

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Piwik PRO](https://www.runsonwhat.com/reverse/piwik-pro) | Analytics | Website code |  |
| [Dreamdata](https://www.runsonwhat.com/reverse/dreamdata) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Website code |  |
| [Dealfront](https://www.runsonwhat.com/reverse/leadfeeder) | Sales & CRM | Website code |  |
| [Leadinfo](https://www.runsonwhat.com/reverse/leadinfo) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [Cookie Information](https://www.runsonwhat.com/reverse/cookie-information) | Security & Compliance | Website code |  |

## FAQ

### What tools does IMPACT use?

As of October 2026, runsonwhat has found 18 tools at IMPACT (improove.se) in public records. Application: jQuery and YouTube. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365 and Cookie Information. Last checked October 23, 2026.

### What CRM does IMPACT use?

IMPACT uses HubSpot for its CRM, alongside Dealfront and Leadinfo, according to runsonwhat (October 2026). runsonwhat found HubSpot through HubSpot code on improove.se. HubSpot is used by 94,898 companies runsonwhat tracks.

### What email provider does IMPACT use?

IMPACT uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 715,964 companies runsonwhat tracks.

### What analytics tools does IMPACT use?

IMPACT uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Hotjar, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on improove.se. Google Analytics is used by 889,539 companies runsonwhat tracks.

### What is IMPACT's website built with?

IMPACT uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on improove.se. WordPress is used by 600,934 companies runsonwhat tracks.

### Does IMPACT use jQuery?

Yes. runsonwhat found jQuery at IMPACT through jQuery code on improove.se. jQuery is a Frontend tool used by 921,279 companies runsonwhat tracks.

### Which companies have a tech stack similar to IMPACT's?

The companies with the stacks most like IMPACT's are 3D Exhibits, Healthee, Vividly and Mindful, according to runsonwhat (October 2026). Each shares 7 to 13 tools with IMPACT, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what IMPACT uses?

runsonwhat reads public records only. Of the 18 tools at IMPACT, 17 were found through code on improove.se, 1 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and improove.se about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/improove.se (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
