# What does NICE Actimize use?

NICE Actimize (imeta.com) shows public evidence of 22 tools, according to runsonwhat (last checked 2026-10-25).

- Industry: Software
- Size: 11–50 employees
- Based in: Southampton, United Kingdom
- Founded: 2000
- LinkedIn: https://www.linkedin.com/company/actimize

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Dreamdata](https://www.runsonwhat.com/reverse/dreamdata) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Website code |  |
| [BrightEdge](https://www.runsonwhat.com/reverse/brightedge) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [CookieYes](https://www.runsonwhat.com/reverse/cookieyes) | Security & Compliance | Website code |  |
| [UserWay](https://www.runsonwhat.com/reverse/userway) | Security & Compliance | Website code |  |

## FAQ

### What tools does NICE Actimize use?

As of October 2026, runsonwhat has found 22 tools at NICE Actimize (imeta.com) in public records. Edge & Hosting: Amazon Route 53 and Amazon CloudFront. Application: Vimeo, YouTube and Next.js. Data & Observability: Google Analytics, Google Tag Manager and Dreamdata. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Apple Business and CookieYes. Last checked October 25, 2026.

### What email provider does NICE Actimize use?

NICE Actimize uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 712,517 companies runsonwhat tracks.

### What analytics tools does NICE Actimize use?

NICE Actimize uses Google Analytics for analytics, alongside Google Tag Manager and Dreamdata, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on imeta.com. Google Analytics is used by 883,227 companies runsonwhat tracks.

### What is NICE Actimize's website built with?

NICE Actimize uses WordPress for its website, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on imeta.com. WordPress is used by 598,737 companies runsonwhat tracks.

### What marketing software does NICE Actimize use?

NICE Actimize uses Marketo for marketing, alongside BrightEdge, according to runsonwhat (October 2026). runsonwhat found Marketo through Marketo code on imeta.com. Marketo is used by 8,961 companies runsonwhat tracks.

### Does NICE Actimize use Google Ads?

Yes. runsonwhat found Google Ads at NICE Actimize through Google Ads code on imeta.com. Google Ads is a Ads & Pixels tool used by 505,469 companies runsonwhat tracks.

### Which companies have a tech stack similar to NICE Actimize's?

The companies with the stacks most like NICE Actimize's are NiCE, NiCE, NiCE and Medable, according to runsonwhat (October 2026). Each shares 10 to 19 tools with NICE Actimize, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what NICE Actimize uses?

runsonwhat reads public records only. Of the 22 tools at NICE Actimize, 17 were found through code on imeta.com, 4 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and imeta.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/imeta.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
