# What does Hsb use?

Hsb (hsb.se) shows public evidence of 29 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Real Estate
- Size: 1,001–5,000 employees
- Based in: Stockholm, Sweden
- Founded: 1923
- LinkedIn: https://www.linkedin.com/company/hsbisverige

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Matomo](https://www.runsonwhat.com/reverse/matomo) | Analytics | Website code |  |
| [Optimizely](https://www.runsonwhat.com/reverse/optimizely) | Flags & Experiments | Custom domain |  |
| [Azure Monitor](https://www.runsonwhat.com/reverse/azure-monitor) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [APSIS](https://www.runsonwhat.com/reverse/apsis) | Marketing | Email records |  |
| [Userlike](https://www.runsonwhat.com/reverse/userlike) | Support & Docs | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Let's Encrypt](https://www.runsonwhat.com/reverse/letsencrypt) | Security & Compliance | DNS records |  |
| [Mailgun](https://www.runsonwhat.com/reverse/mailgun) | Email Delivery | Custom domain, Email records, Website code | 2023-10 |
| [Sectigo](https://www.runsonwhat.com/reverse/sectigo) | Security & Compliance | DNS records |  |
| [DigiCert](https://www.runsonwhat.com/reverse/digicert) | Security & Compliance | DNS records |  |
| [Amazon Trust Services](https://www.runsonwhat.com/reverse/amazon-trust) | Security & Compliance | DNS records |  |
| [Bitwarden](https://www.runsonwhat.com/reverse/bitwarden) | Security & Compliance | DNS verification records |  |
| [TeamViewer](https://www.runsonwhat.com/reverse/teamviewer) | Dev Tools | DNS verification records |  |
| [Teamtailor](https://www.runsonwhat.com/reverse/teamtailor) | People & HR | DNS verification records |  |

## FAQ

### What tools does Hsb use?

As of October 2026, runsonwhat has found 29 tools at Hsb (hsb.se) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Microsoft Azure. Application: jQuery and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Cookiebot. Last checked October 20, 2026.

### What cloud does Hsb run on?

Hsb uses Amazon Web Services for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on hsb.se. Amazon Web Services is used by 146,016 companies runsonwhat tracks.

### What email provider does Hsb use?

Hsb uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 715,964 companies runsonwhat tracks.

### What does Hsb use for customer support?

Hsb uses Userlike for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Userlike through Userlike code on hsb.se. Userlike is used by 579 companies runsonwhat tracks.

### What analytics tools does Hsb use?

Hsb uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Matomo, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on hsb.se. Google Analytics is used by 889,539 companies runsonwhat tracks.

### What marketing software does Hsb use?

Hsb uses APSIS for marketing, according to runsonwhat (October 2026). runsonwhat found APSIS through email records that authorize APSIS. APSIS is used by 641 companies runsonwhat tracks.

### How long has Hsb used Mailgun?

Hsb has used Mailgun since at least October 2023, going by the first public certificate of the hsb.se subdomain that points at Mailgun.

### Does Hsb use jQuery?

Yes. runsonwhat found jQuery at Hsb through jQuery code on hsb.se. jQuery is a Frontend tool used by 921,279 companies runsonwhat tracks.

### Which companies have a tech stack similar to Hsb's?

The companies with the stacks most like Hsb's are Varberg Energi, Herma, InHealth Group and Admiral Leasing & Loans, according to runsonwhat (October 2026). Each shares 9 to 18 tools with Hsb, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Hsb uses?

runsonwhat reads public records only. Of the 29 tools at Hsb, 14 were found through code on hsb.se, 10 through DNS records, 3 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and hsb.se about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/hsb.se (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
