# What does Hot Topic use?

Hot Topic (hottopic.com) shows public evidence of 42 tools, according to runsonwhat (last checked 2026-11-08).

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain | 2022-09 |
| [Oracle Cloud](https://www.runsonwhat.com/reverse/oracle-cloud) | Hosting & Cloud | Email records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Datadog](https://www.runsonwhat.com/reverse/datadog) | Monitoring | Website code |  |
| [Optimizely](https://www.runsonwhat.com/reverse/optimizely) | Flags & Experiments | Website code |  |
| [Adobe Experience Platform](https://www.runsonwhat.com/reverse/adobe-experience-platform) | Analytics | Website code |  |
| [Adobe Analytics](https://www.runsonwhat.com/reverse/adobe-analytics) | Analytics | Custom domain, Website code | 2019-04 |
| [Tealium](https://www.runsonwhat.com/reverse/tealium) | Data Pipeline | Website code |  |
| [Medallia](https://www.runsonwhat.com/reverse/medallia) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Website code |  |
| [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website code |  |
| [Adobe Audience Manager](https://www.runsonwhat.com/reverse/adobe-audience-manager) | Ads & Pixels | Website code |  |
| [Snap Pixel](https://www.runsonwhat.com/reverse/snap-pixel) | Ads & Pixels | Website code |  |
| [Adobe Advertising](https://www.runsonwhat.com/reverse/adobe-advertising) | Ads & Pixels | Website code |  |
| [ID5](https://www.runsonwhat.com/reverse/id5) | Ads & Pixels | Website code |  |
| [Salesforce Marketing Cloud](https://www.runsonwhat.com/reverse/sfmc) | Marketing | Custom domain | 2020-12 |
| [Attentive](https://www.runsonwhat.com/reverse/attentive) | Marketing | Custom domain, Website code | 2024-09 |
| [Salesforce Commerce Cloud](https://www.runsonwhat.com/reverse/salesforce-commerce) | Website & CMS | Custom domain, Website code |  |
| [Bloomreach](https://www.runsonwhat.com/reverse/bloomreach) | Marketing | Website code |  |
| [Gladly](https://www.runsonwhat.com/reverse/gladly) | Support & Docs | Website code |  |
| [Amplience](https://www.runsonwhat.com/reverse/amplience) | Website & CMS | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Mimecast](https://www.runsonwhat.com/reverse/mimecast) | Security & Compliance | Email records |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code |  |
| [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records |  |
| [DataDome](https://www.runsonwhat.com/reverse/datadome) | Security & Compliance | DNS verification records |  |
| [MuleSoft Anypoint](https://www.runsonwhat.com/reverse/mulesoft) | Dev Tools | Custom domain | 2022-05 |

## FAQ

### What tools does Hot Topic use?

As of November 2026, runsonwhat has found 42 tools at Hot Topic (hottopic.com) in public records. Edge & Hosting: Cloudflare, Amazon CloudFront and Oracle Cloud. Application: jQuery, Google Fonts and Google Maps. Data & Observability: Google Analytics, Datadog and Optimizely. Go-to-market: Google Ads, Meta Pixel and TikTok Pixel. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked November 8, 2026.

### What cloud does Hot Topic run on?

Hot Topic uses Oracle Cloud for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Oracle Cloud through email records that authorize Oracle Cloud. Oracle Cloud is used by 1,692 companies runsonwhat tracks.

### What CRM does Hot Topic use?

Hot Topic uses Salesforce for its CRM, according to runsonwhat (November 2026). runsonwhat found Salesforce through Salesforce code on hottopic.com. Salesforce is used by 35,135 companies runsonwhat tracks.

### What email provider does Hot Topic use?

Hot Topic uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 729,236 companies runsonwhat tracks.

### What does Hot Topic use for customer support?

Hot Topic uses Gladly for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Gladly through Gladly code on hottopic.com. Gladly is used by 232 companies runsonwhat tracks.

### What payment provider does Hot Topic use?

Hot Topic uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on hottopic.com. PayPal is used by 35,166 companies runsonwhat tracks.

### How long has Hot Topic used Adobe Analytics?

Hot Topic has used Adobe Analytics since at least April 2019, going by the first public certificate of the hottopic.com subdomain that points at Adobe Analytics. Other long-running tools at Hot Topic include Salesforce Marketing Cloud (since December 2020), MuleSoft Anypoint (since May 2022) and Amazon CloudFront (since September 2022).

### Does Hot Topic use jQuery?

Yes. runsonwhat found jQuery at Hot Topic through jQuery code on hottopic.com. jQuery is a Frontend tool used by 928,143 companies runsonwhat tracks.

### Does Hot Topic use AI tools?

Yes. runsonwhat has found Anthropic at Hot Topic; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Hot Topic may use more AI tools than these.

### Which companies have a tech stack similar to Hot Topic's?

The companies with the stacks most like Hot Topic's are BoxLunch, Ulta Beauty, TUMI and Ferguson Enterprises, according to runsonwhat (November 2026). Each shares 20 to 34 tools with Hot Topic, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Hot Topic uses?

runsonwhat reads public records only. Of the 42 tools at Hot Topic, 24 were found through code on hottopic.com, 9 through DNS records, 6 through subdomains that point at the vendor and 3 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and hottopic.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/hottopic.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
