# What does Hook & Tackle use? Hook & Tackle (hookandtackle.com) shows public evidence of 24 tools, according to runsonwhat (last checked 2026-10-28). - Industry: Apparel & Fashion - Size: 51–200 employees - Based in: Miami, United States - Founded: 1963 - LinkedIn: https://www.linkedin.com/company/hook-tackle ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | Custom domain, DNS records, Website code | | | [DigitalOcean](https://www.runsonwhat.com/reverse/digitalocean) | Hosting & Cloud | Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Amplitude](https://www.runsonwhat.com/reverse/amplitude) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code | | | [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Email records, DNS records, Website code | | | [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code | | | [Yotpo](https://www.runsonwhat.com/reverse/yotpo) | Marketing | Website code | | | [Route](https://www.runsonwhat.com/reverse/route) | Marketing | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records | | | [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records | | | [Barracuda](https://www.runsonwhat.com/reverse/barracuda) | Security & Compliance | Email records | | ## FAQ ### What tools does Hook & Tackle use? As of October 2026, runsonwhat has found 24 tools at Hook & Tackle (hookandtackle.com) in public records. Edge & Hosting: Cloudflare, GoDaddy and DigitalOcean. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics and Amplitude. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Mailchimp Transactional and Barracuda. Last checked October 28, 2026. ### What cloud does Hook & Tackle run on? Hook & Tackle uses DigitalOcean for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found DigitalOcean through DigitalOcean code on hookandtackle.com. DigitalOcean is used by 7,294 companies runsonwhat tracks. ### What email provider does Hook & Tackle use? Hook & Tackle uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 715,964 companies runsonwhat tracks. ### What payment provider does Hook & Tackle use? Hook & Tackle uses PayPal for payments and billing, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on hookandtackle.com. PayPal is used by 34,715 companies runsonwhat tracks. ### What analytics tools does Hook & Tackle use? Hook & Tackle uses Google Analytics for analytics, alongside Amplitude, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on hookandtackle.com. Google Analytics is used by 889,539 companies runsonwhat tracks. ### What is Hook & Tackle's website built with? Hook & Tackle uses Shopify for its website, according to runsonwhat (October 2026). runsonwhat found Shopify through email records that authorize Shopify and DNS records. Shopify is used by 59,963 companies runsonwhat tracks. ### Does Hook & Tackle use jQuery? Yes. runsonwhat found jQuery at Hook & Tackle through jQuery code on hookandtackle.com. jQuery is a Frontend tool used by 921,279 companies runsonwhat tracks. ### Which companies have a tech stack similar to Hook & Tackle's? The companies with the stacks most like Hook & Tackle's are Lunya, Altuzarra, NYDJ Apparel and The Seaside Style, according to runsonwhat (October 2026). Each shares 12 to 17 tools with Hook & Tackle, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Hook & Tackle uses? runsonwhat reads public records only. Of the 24 tools at Hook & Tackle, 17 were found through code on hookandtackle.com, 3 through email records, 2 through DNS records, 1 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and hookandtackle.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/hookandtackle.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.