# What does Avantax Planning Partners use? Avantax Planning Partners (hkfs.com) shows public evidence of 23 tools, according to runsonwhat (last checked 2026-11-09). - Industry: Financial Services - Size: 51–200 employees - Based in: Dubuque, United States - Founded: 1995 - LinkedIn: https://www.linkedin.com/company/avantax-wealth-management ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain | | | [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Brightcove](https://www.runsonwhat.com/reverse/brightcove) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Website code | | | [AdRoll](https://www.runsonwhat.com/reverse/adroll) | Ads & Pixels | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records | | | [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records | | | [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code | | | [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records | | | [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records | | | [Smartsheet](https://www.runsonwhat.com/reverse/smartsheet) | Collaboration | DNS verification records | | ## FAQ ### What tools does Avantax Planning Partners use? As of November 2026, runsonwhat has found 23 tools at Avantax Planning Partners (hkfs.com) in public records. Edge & Hosting: Amazon Web Services and Amazon Route 53. Application: jQuery, Vimeo and YouTube. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Atlassian and GlobalSign. Last checked November 9, 2026. ### What cloud does Avantax Planning Partners run on? Avantax Planning Partners uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services. Amazon Web Services is used by 147,631 companies runsonwhat tracks. ### What email provider does Avantax Planning Partners use? Avantax Planning Partners uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 736,671 companies runsonwhat tracks. ### What analytics tools does Avantax Planning Partners use? Avantax Planning Partners uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on hkfs.com. Google Analytics is used by 904,085 companies runsonwhat tracks. ### What marketing software does Avantax Planning Partners use? Avantax Planning Partners uses Pardot for marketing, according to runsonwhat (November 2026). runsonwhat found Pardot through Pardot code on hkfs.com. Pardot is used by 21,082 companies runsonwhat tracks. ### Does Avantax Planning Partners use jQuery? Yes. runsonwhat found jQuery at Avantax Planning Partners through jQuery code on hkfs.com. jQuery is a Frontend tool used by 927,272 companies runsonwhat tracks. ### Which companies have a tech stack similar to Avantax Planning Partners's? The companies with the stacks most like Avantax Planning Partners' are Putnam Investments, Golden Pacific Home Loans San Ramon, IT Is Written and https://www.fox10tv.com, according to runsonwhat (November 2026). Each shares 6 to 13 tools with Avantax Planning Partners, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Avantax Planning Partners uses? runsonwhat reads public records only. Of the 23 tools at Avantax Planning Partners, 13 were found through code on hkfs.com, 8 through DNS records, 1 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and hkfs.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/hkfs.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.