# What does Gradial use? Gradial (gradial.com) shows public evidence of 35 tools, according to runsonwhat (last checked 2026-11-14). - Industry: Internet - Size: 11–50 employees - Based in: Seattle, United States - Founded: 2023 - LinkedIn: https://www.linkedin.com/company/gradialai ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain, Website code | | | [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | Custom domain, DNS verification records, DNS records, Website code | | | [Render](https://www.runsonwhat.com/reverse/render) | Hosting & Cloud | Custom domain | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code | | | [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | | [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code | | | [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [web-vitals](https://www.runsonwhat.com/reverse/web-vitals) | Monitoring | Website code | | | [incident.io](https://www.runsonwhat.com/reverse/incidentio) | Monitoring | Custom domain | 2026-01 | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code | | | [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code | | | [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, DNS verification records | | | [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code | | | [Outreach](https://www.runsonwhat.com/reverse/outreach) | Sales & CRM | Custom domain | 2026-05 | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records, Website code | | | [Slack](https://www.runsonwhat.com/reverse/slack) | Collaboration | Custom domain, DNS verification records | | | [Notion](https://www.runsonwhat.com/reverse/notion) | Collaboration | DNS verification records | | | [Dropbox](https://www.runsonwhat.com/reverse/dropbox) | Collaboration | DNS verification records, Website code | | | [Airtable](https://www.runsonwhat.com/reverse/airtable) | Collaboration | DNS verification records | | | [Amazon Business](https://www.runsonwhat.com/reverse/amazon-business) | Finance & Legal | DNS verification records | | | [Vanta](https://www.runsonwhat.com/reverse/vanta) | Security & Compliance | Custom domain | 2026-06 | | [HubSpot App Developer](https://www.runsonwhat.com/reverse/hubspot-developer) | Dev Tools | DNS verification records | | | [Docebo](https://www.runsonwhat.com/reverse/docebo) | People & HR | Email records | | ## Recent changes at Gradial - 2026-11-06: started using [Render](https://www.runsonwhat.com/reverse/render) - 2026-10-30: stopped using [Greenhouse](https://www.runsonwhat.com/reverse/greenhouse) - 2026-10-30: started using [Pardot](https://www.runsonwhat.com/reverse/pardot) ## Hiring at Gradial 13 open roles on its public job board: Engineering 5, Other 3, Product & Design 2, Data & AI 1, Marketing 1, Sales 1. ## FAQ ### What tools does Gradial use? As of November 2026, runsonwhat has found 35 tools at Gradial (gradial.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Vercel. Application: YouTube, React and Tailwind CSS. Data & Observability: Google Analytics, Google Tag Manager and web-vitals. Go-to-market: Google Ads, LinkedIn Insight Tag and HubSpot. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked November 14, 2026. ### What cloud does Gradial run on? Gradial uses Amazon Web Services for hosting and cloud infrastructure, alongside Vercel and Render, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services and code on gradial.com. Amazon Web Services is used by 147,739 companies runsonwhat tracks. ### What CRM does Gradial use? Gradial uses HubSpot for its CRM, alongside Outreach, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on gradial.com. HubSpot is used by 98,246 companies runsonwhat tracks. ### What email provider does Gradial use? Gradial uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 739,097 companies runsonwhat tracks. ### What analytics tools does Gradial use? Gradial uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on gradial.com. Google Analytics is used by 904,923 companies runsonwhat tracks. ### What marketing software does Gradial use? Gradial uses Pardot for marketing, according to runsonwhat (November 2026). runsonwhat found Pardot through a subdomain that points at Pardot and a DNS verification record. Pardot is used by 21,161 companies runsonwhat tracks. ### How long has Gradial used incident.io? Gradial has used incident.io since at least January 2026, going by the first public certificate of the gradial.com subdomain that points at incident.io. Other long-running tools at Gradial include Outreach (since May 2026) and Vanta (since June 2026). ### Does Gradial use Cloudflare? Yes. runsonwhat found Cloudflare at Gradial through DNS records that point at Cloudflare and email records. Cloudflare is a CDN & Edge tool used by 737,693 companies runsonwhat tracks. ### Does Gradial use AI tools? Yes. runsonwhat has found Anthropic and OpenAI at Gradial; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Gradial may use more AI tools than these. ### Is Gradial hiring? Yes. As of November 2026, Gradial has 13 open roles on its public Greenhouse job board, most in engineering (5), product & design (2) and data & AI (1). 6 were posted in the last 30 days and 4 were taken down. ### Has Gradial changed tools recently? Yes. On runsonwhat's rechecks, Gradial started using Render and Pardot (latest on November 6, 2026) and stopped using Greenhouse (latest on October 30, 2026). A change counts only between two checks of gradial.com done the same way. ### Which companies have a tech stack similar to Gradial's? The companies with the stacks most like Gradial's are SubBase, Parallel Web Systems, Nourish and Navan, according to runsonwhat (November 2026). Each shares 14 to 20 tools with Gradial, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Gradial uses? runsonwhat reads public records only. Of the 35 tools at Gradial, 11 were found through code on gradial.com, 11 through DNS records, 8 through subdomains that point at the vendor and 5 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and gradial.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/gradial.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.