# What does The Gottman Institute use? The Gottman Institute (gottman.com) shows public evidence of 38 tools, according to runsonwhat (last checked 2026-11-08). - Industry: Professional Training & Coaching - Size: 11–50 employees - Based in: Seattle, United States - Founded: 1996 - LinkedIn: https://www.linkedin.com/company/the-gottman-institute ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Custom domain, Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code | | | [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code | | | [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code | | | [SkyVerge](https://www.runsonwhat.com/reverse/skyverge) | Payments & Billing | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code | | | [Pingdom](https://www.runsonwhat.com/reverse/pingdom) | Monitoring | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code | | | [Elementor](https://www.runsonwhat.com/reverse/elementor) | Website & CMS | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code | 2023-03 | | [WooCommerce](https://www.runsonwhat.com/reverse/woocommerce) | Website & CMS | Website code | | | [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code | | | [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain, Email records, Website code | 2025-10 | | [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code | | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | 2023-03 | | [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | Website code | | | [Snap Pixel](https://www.runsonwhat.com/reverse/snap-pixel) | Ads & Pixels | Website code | | | [impact.com](https://www.runsonwhat.com/reverse/impact-com) | Marketing | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code | | | [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records | | | [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records | | | [Postmark](https://www.runsonwhat.com/reverse/postmark) | Email Delivery | Email records | | ## FAQ ### What tools does The Gottman Institute use? As of November 2026, runsonwhat has found 38 tools at The Gottman Institute (gottman.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: jQuery, Google Fonts and Adobe Fonts. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Google Workspace, reCAPTCHA and Cookiebot. Last checked November 8, 2026. ### What cloud does The Gottman Institute run on? The Gottman Institute uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on gottman.com. Amazon Web Services is used by 147,662 companies runsonwhat tracks. ### What CRM does The Gottman Institute use? The Gottman Institute uses HubSpot for its CRM, alongside Salesforce, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and The Gottman Institute has used it since at least March 2023. HubSpot is used by 98,088 companies runsonwhat tracks. ### What email provider does The Gottman Institute use? The Gottman Institute uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on gottman.com. Google Workspace is used by 422,571 companies runsonwhat tracks. ### What does The Gottman Institute use for customer support? The Gottman Institute uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records, and The Gottman Institute has used it since at least October 2025. Zendesk is used by 43,837 companies runsonwhat tracks. ### What payment provider does The Gottman Institute use? The Gottman Institute uses PayPal for payments and billing, alongside SkyVerge, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on gottman.com. PayPal is used by 35,166 companies runsonwhat tracks. ### How long has The Gottman Institute used HubSpot? The Gottman Institute has used HubSpot since at least March 2023, going by the first public certificate of the gottman.com subdomain that points at HubSpot. Other long-running tools at The Gottman Institute include HubSpot CMS (since March 2023) and Zendesk (since October 2025). ### Does The Gottman Institute use jQuery? Yes. runsonwhat found jQuery at The Gottman Institute through jQuery code on gottman.com. jQuery is a Frontend tool used by 927,312 companies runsonwhat tracks. ### Which companies have a tech stack similar to The Gottman Institute's? The companies with the stacks most like The Gottman Institute's are Inspection Certification Associates, Palmetto Harmony, National Federation of Professional Trainers and Ocean Signal, according to runsonwhat (November 2026). Each shares 14 to 20 tools with The Gottman Institute, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what The Gottman Institute uses? runsonwhat reads public records only. Of the 38 tools at The Gottman Institute, 27 were found through code on gottman.com, 4 through subdomains that point at the vendor, 4 through email records and 3 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and gottman.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/gottman.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.