# What does GOTRAX use?

GOTRAX (gotrax.com) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-10-31).

- Industry: Sporting Goods
- Size: 11–50 employees
- Based in: Carrollton, United States
- Founded: 2017
- LinkedIn: https://www.linkedin.com/company/gotrax

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code |  |
| [Klarna](https://www.runsonwhat.com/reverse/klarna) | Payments & Billing | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | DNS records, Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code |  |
| [Judge.me](https://www.runsonwhat.com/reverse/judge-me) | Marketing | Website code |  |
| [Amazon Advertising](https://www.runsonwhat.com/reverse/amazon-advertising) | Ads & Pixels | Website code |  |
| [Snap Pixel](https://www.runsonwhat.com/reverse/snap-pixel) | Ads & Pixels | Website code |  |
| [Bazaarvoice](https://www.runsonwhat.com/reverse/bazaarvoice) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [NoFraud](https://www.runsonwhat.com/reverse/nofraud) | Security & Compliance | Website code |  |

## FAQ

### What tools does GOTRAX use?

As of November 2026, runsonwhat has found 25 tools at GOTRAX (gotrax.com) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: jQuery, Vimeo and YouTube. Data & Observability: Google Analytics and Hotjar. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Google Workspace, SendGrid and NoFraud. Last checked October 31, 2026.

### What email provider does GOTRAX use?

GOTRAX uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on gotrax.com. Google Workspace is used by 411,362 companies runsonwhat tracks.

### What payment provider does GOTRAX use?

GOTRAX uses PayPal for payments and billing, alongside Klarna, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on gotrax.com. PayPal is used by 35,188 companies runsonwhat tracks.

### What analytics tools does GOTRAX use?

GOTRAX uses Google Analytics for analytics, alongside Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on gotrax.com. Google Analytics is used by 906,355 companies runsonwhat tracks.

### What is GOTRAX's website built with?

GOTRAX uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through DNS records that point at Shopify and code on gotrax.com. Shopify is used by 60,749 companies runsonwhat tracks.

### What marketing software does GOTRAX use?

GOTRAX uses Klaviyo for marketing, alongside Judge.me and Bazaarvoice, according to runsonwhat (November 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo and code on gotrax.com. Klaviyo is used by 35,940 companies runsonwhat tracks.

### Does GOTRAX use jQuery?

Yes. runsonwhat found jQuery at GOTRAX through jQuery code on gotrax.com. jQuery is a Frontend tool used by 930,180 companies runsonwhat tracks.

### Which companies have a tech stack similar to GOTRAX's?

The companies with the stacks most like GOTRAX's are Rollerblade, Weber.com, Bathify.com and Circulon, according to runsonwhat (November 2026). Each shares 12 to 15 tools with GOTRAX, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what GOTRAX uses?

runsonwhat reads public records only. Of the 25 tools at GOTRAX, 18 were found through code on gotrax.com, 4 through DNS records, 2 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and gotrax.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/gotrax.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
