# What does GoTo use?

GoTo (gototraining.com) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-10-10).

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain | 2014-09 |
| [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Contentsquare](https://www.runsonwhat.com/reverse/contentsquare) | Analytics | Website code |  |
| [AB Tasty](https://www.runsonwhat.com/reverse/abtasty) | Flags & Experiments | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Custom domain, Website code | 2019-07 |
| [6sense](https://www.runsonwhat.com/reverse/sixsense) | Sales & CRM | Website code |  |
| [Qualified](https://www.runsonwhat.com/reverse/qualified) | Sales & CRM | Website code |  |
| [TechTarget](https://www.runsonwhat.com/reverse/techtarget) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Valimail](https://www.runsonwhat.com/reverse/valimail) | Security & Compliance | Email records |  |
| [GoTo](https://www.runsonwhat.com/reverse/goto) | Collaboration | Custom domain | 2018-02 |

## FAQ

### What tools does GoTo use?

As of October 2026, runsonwhat has found 25 tools at GoTo (gototraining.com) in public records. Edge & Hosting: Amazon CloudFront and Vercel. Application: Font Awesome and Next.js. Data & Observability: Google Analytics, Google Tag Manager and Contentsquare. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Proofpoint. Last checked October 10, 2026.

### What cloud does GoTo run on?

GoTo uses Vercel for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Vercel through Vercel code on gototraining.com. Vercel is used by 46,658 companies runsonwhat tracks.

### What sales tools does GoTo use?

The sales tools runsonwhat has found at GoTo are 6sense, Qualified and TechTarget (October 2026); no CRM shows up in GoTo's public records. runsonwhat found 6sense through 6sense code on gototraining.com.

### What email provider does GoTo use?

GoTo uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 701,710 companies runsonwhat tracks.

### What analytics tools does GoTo use?

GoTo uses Google Analytics for analytics, alongside Google Tag Manager and Contentsquare, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on gototraining.com. Google Analytics is used by 853,379 companies runsonwhat tracks.

### What marketing software does GoTo use?

GoTo uses Marketo for marketing, according to runsonwhat (October 2026). runsonwhat found Marketo through a subdomain that points at Marketo and code on gototraining.com, and GoTo has used it since at least July 2019. Marketo is used by 8,720 companies runsonwhat tracks.

### How long has GoTo used Amazon CloudFront?

GoTo has used Amazon CloudFront since at least September 2014, going by the first public certificate of the gototraining.com subdomain that points at Amazon CloudFront. Other long-running tools at GoTo include GoTo (since February 2018) and Marketo (since July 2019).

### Does GoTo use Google Ads?

Yes. runsonwhat found Google Ads at GoTo through Google Ads code on gototraining.com. Google Ads is a Ads & Pixels tool used by 461,054 companies runsonwhat tracks.

### Which companies have a tech stack similar to GoTo's?

The companies with the stacks most like GoTo's are GoTo, SUSE, GoToMyPC and GoTo, according to runsonwhat (October 2026). Each shares 14 to 24 tools with GoTo, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what GoTo uses?

runsonwhat reads public records only. Of the 25 tools at GoTo, 17 were found through code on gototraining.com, 3 through email records, 3 through subdomains that point at the vendor and 2 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and gototraining.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/gototraining.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
