# What does Palco use?

Palco (gotopalco.com) shows public evidence of 15 tools, according to runsonwhat (last checked 2026-10-16).

- Industry: Computer Hardware
- Size: 201–1,000 employees
- Based in: Huntsville, United States
- Founded: 1986
- LinkedIn: https://www.linkedin.com/company/gotopalco

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | Custom domain, DNS records |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |
| [Three.js](https://www.runsonwhat.com/reverse/threejs) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |

## FAQ

### What tools does Palco use?

As of October 2026, runsonwhat has found 15 tools at Palco (gotopalco.com) in public records. Edge & Hosting: GoDaddy and Microsoft Azure. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics. Go-to-market: WordPress, Yoast SEO and HubSpot. Company Ops: Microsoft 365 and reCAPTCHA. Last checked October 16, 2026.

### What cloud does Palco run on?

Palco uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure. Microsoft Azure is used by 45,365 companies runsonwhat tracks.

### What CRM does Palco use?

Palco uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through HubSpot code on gotopalco.com. HubSpot is used by 92,057 companies runsonwhat tracks.

### What email provider does Palco use?

Palco uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 701,692 companies runsonwhat tracks.

### What analytics tools does Palco use?

Palco uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on gotopalco.com. Google Analytics is used by 852,341 companies runsonwhat tracks.

### What is Palco's website built with?

Palco uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on gotopalco.com. WordPress is used by 582,145 companies runsonwhat tracks.

### Does Palco use jQuery?

Yes. runsonwhat found jQuery at Palco through jQuery code on gotopalco.com. jQuery is a Frontend tool used by 897,037 companies runsonwhat tracks.

### How does runsonwhat know what Palco uses?

runsonwhat reads public records only. Of the 15 tools at Palco, 12 were found through code on gotopalco.com, 2 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and gotopalco.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/gotopalco.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.