# What does Going Concern use?

Going Concern (goingconcern.com) shows public evidence of 34 tools, according to runsonwhat (last checked 2026-10-29).

- Industry: Accounting
- Size: 11–50 employees
- Based in: Pensacola, United States
- LinkedIn: https://www.linkedin.com/company/goingconcern1

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Kinsta](https://www.runsonwhat.com/reverse/kinsta) | Hosting & Cloud | Custom domain, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [JW Player](https://www.runsonwhat.com/reverse/jw-player) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [comScore](https://www.runsonwhat.com/reverse/comscore) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Elementor](https://www.runsonwhat.com/reverse/elementor) | Website & CMS | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website code |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code |  |
| [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code |  |
| [LiveRamp](https://www.runsonwhat.com/reverse/liveramp) | Ads & Pixels | Website code |  |
| [Magnite](https://www.runsonwhat.com/reverse/magnite) | Ads & Pixels | Website code |  |
| [PubMatic](https://www.runsonwhat.com/reverse/pubmatic) | Ads & Pixels | Website code |  |
| [Amazon Advertising](https://www.runsonwhat.com/reverse/amazon-advertising) | Ads & Pixels | Website code |  |
| [Teads](https://www.runsonwhat.com/reverse/teads) | Ads & Pixels | Website code |  |
| [LiveIntent](https://www.runsonwhat.com/reverse/liveintent) | Ads & Pixels | Website code |  |
| [ID5](https://www.runsonwhat.com/reverse/id5) | Ads & Pixels | Website code |  |
| [33Across](https://www.runsonwhat.com/reverse/33across) | Ads & Pixels | Website code |  |
| [Nativo](https://www.runsonwhat.com/reverse/nativo) | Ads & Pixels | Website code |  |
| [AdThrive](https://www.runsonwhat.com/reverse/adthrive) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [accessiBe](https://www.runsonwhat.com/reverse/accessibe) | Security & Compliance | Website code |  |

## FAQ

### What tools does Going Concern use?

As of October 2026, runsonwhat has found 34 tools at Going Concern (goingconcern.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Kinsta. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Google Workspace, reCAPTCHA and SendGrid. Last checked October 29, 2026.

### What cloud does Going Concern run on?

Going Concern uses Amazon Web Services for hosting and cloud infrastructure, alongside Kinsta, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on goingconcern.com. Amazon Web Services is used by 146,178 companies runsonwhat tracks.

### What email provider does Going Concern use?

Going Concern uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on goingconcern.com. Google Workspace is used by 406,765 companies runsonwhat tracks.

### What analytics tools does Going Concern use?

Going Concern uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and comScore, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on goingconcern.com. Google Analytics is used by 898,423 companies runsonwhat tracks.

### What is Going Concern's website built with?

Going Concern uses WordPress for its website, alongside Yoast SEO and Elementor, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on goingconcern.com. WordPress is used by 603,373 companies runsonwhat tracks.

### What marketing software does Going Concern use?

Going Concern uses Mailchimp for marketing, according to runsonwhat (October 2026). runsonwhat found Mailchimp through Mailchimp code on goingconcern.com. Mailchimp is used by 117,228 companies runsonwhat tracks.

### Does Going Concern use jQuery?

Yes. runsonwhat found jQuery at Going Concern through jQuery code on goingconcern.com. jQuery is a Frontend tool used by 925,199 companies runsonwhat tracks.

### Which companies have a tech stack similar to Going Concern's?

The companies with the stacks most like Going Concern's are AHM Insights, Investment & Insurance Company, BroBible and AQUILA STUDIO THAILAND, according to runsonwhat (October 2026). Each shares 15 to 27 tools with Going Concern, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Going Concern uses?

runsonwhat reads public records only. Of the 34 tools at Going Concern, 29 were found through code on goingconcern.com, 2 through DNS records, 2 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and goingconcern.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/goingconcern.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
