# What does GoCo use?

GoCo (goco.se) shows public evidence of 12 tools, according to runsonwhat (last checked 2026-10-31).

- Based in: Sweden
- LinkedIn: https://www.linkedin.com/company/11696520

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain |  |
| [Netlify](https://www.runsonwhat.com/reverse/netlify) | Hosting & Cloud | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [Remix](https://www.runsonwhat.com/reverse/remix) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [accessiBe](https://www.runsonwhat.com/reverse/accessibe) | Security & Compliance | Website code |  |

## Recent changes at GoCo

- 2026-10-31: started using [accessiBe](https://www.runsonwhat.com/reverse/accessibe)
- 2026-10-31: stopped using [Atlassian](https://www.runsonwhat.com/reverse/atlassian)
- 2026-10-31: started using [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot)
- 2026-10-31: started using [Google Analytics](https://www.runsonwhat.com/reverse/ga)
- 2026-10-31: stopped using [GlobalSign](https://www.runsonwhat.com/reverse/globalsign)
- 2026-10-31: started using [Google Ads](https://www.runsonwhat.com/reverse/google-ads)
- 2026-10-31: stopped using [HubSpot](https://www.runsonwhat.com/reverse/hubspot)
- 2026-10-31: started using [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight)

## FAQ

### What tools does GoCo use?

As of November 2026, runsonwhat has found 12 tools at GoCo (goco.se) in public records. Edge & Hosting: Microsoft Azure and Netlify. Application: Vimeo and Remix. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads and LinkedIn Insight Tag. Company Ops: Microsoft 365, Cookiebot and accessiBe. Last checked October 31, 2026.

### What cloud does GoCo run on?

GoCo uses Microsoft Azure for hosting and cloud infrastructure, alongside Netlify, according to runsonwhat (November 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure. Microsoft Azure is used by 48,973 companies runsonwhat tracks.

### What email provider does GoCo use?

GoCo uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 720,823 companies runsonwhat tracks.

### What analytics tools does GoCo use?

GoCo uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on goco.se. Google Analytics is used by 906,065 companies runsonwhat tracks.

### Does GoCo use Google Ads?

Yes. runsonwhat found Google Ads at GoCo through Google Ads code on goco.se. Google Ads is a Ads & Pixels tool used by 541,654 companies runsonwhat tracks.

### Has GoCo changed tools recently?

Yes. On runsonwhat's rechecks, GoCo started using accessiBe, Cookiebot and Google Analytics (latest on October 31, 2026) and stopped using Atlassian, GlobalSign and HubSpot (latest on October 31, 2026). A change counts only between two checks of goco.se done the same way.

### Which companies have a tech stack similar to GoCo's?

The companies with the stacks most like GoCo's are The Good Guys, Pégalo en Línea, React Router Official Documentation and Val Town, according to runsonwhat (November 2026). Each shares 2 to 6 tools with GoCo, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what GoCo uses?

runsonwhat reads public records only. Of the 12 tools at GoCo, 8 were found through code on goco.se, 2 through DNS records, 1 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and goco.se about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/goco.se (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.