# What does Fwrd use?

Fwrd (fwrd.com) shows public evidence of 31 tools, according to runsonwhat (last checked 2026-10-19).

- Industry: Retail
- Size: 201–1,000 employees
- Based in: Cerritos, United States
- LinkedIn: https://www.linkedin.com/company/forward-by-elyse-walker

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain |  |
| [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | Custom domain, DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Akamai mPulse](https://www.runsonwhat.com/reverse/akamai-mpulse) | Monitoring | Website code |  |
| [Adjust](https://www.runsonwhat.com/reverse/adjust) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website code |  |
| [Taboola](https://www.runsonwhat.com/reverse/taboola) | Ads & Pixels | Website code |  |
| [Snap Pixel](https://www.runsonwhat.com/reverse/snap-pixel) | Ads & Pixels | Website code |  |
| [RTB House](https://www.runsonwhat.com/reverse/rtb-house) | Ads & Pixels | Website code |  |
| [ID5](https://www.runsonwhat.com/reverse/id5) | Ads & Pixels | Website code |  |
| [Attentive](https://www.runsonwhat.com/reverse/attentive) | Marketing | Website code |  |
| [Braze](https://www.runsonwhat.com/reverse/braze) | Marketing | Website code |  |
| [Gladly](https://www.runsonwhat.com/reverse/gladly) | Support & Docs | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records, Website code |  |
| [Validity](https://www.runsonwhat.com/reverse/validity) | Email Delivery | DNS verification records |  |
| [Riskified](https://www.runsonwhat.com/reverse/riskified) | Security & Compliance | Website code |  |

## Recent changes at Fwrd

- 2026-10-19: started using [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365)

## FAQ

### What tools does Fwrd use?

As of October 2026, runsonwhat has found 31 tools at Fwrd (fwrd.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon CloudFront. Application: jQuery. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Google Workspace and Apple Business. Last checked October 19, 2026.

### What cloud does Fwrd run on?

Fwrd uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on fwrd.com. Amazon Web Services is used by 145,648 companies runsonwhat tracks.

### What email provider does Fwrd use?

Fwrd uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 710,165 companies runsonwhat tracks.

### What does Fwrd use for customer support?

Fwrd uses Gladly for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Gladly through Gladly code on fwrd.com. Gladly is used by 217 companies runsonwhat tracks.

### What analytics tools does Fwrd use?

Fwrd uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Adjust, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on fwrd.com. Google Analytics is used by 879,997 companies runsonwhat tracks.

### What marketing software does Fwrd use?

Fwrd uses Attentive for marketing, alongside Braze, according to runsonwhat (October 2026). runsonwhat found Attentive through Attentive code on fwrd.com. Attentive is used by 3,311 companies runsonwhat tracks.

### Does Fwrd use jQuery?

Yes. runsonwhat found jQuery at Fwrd through jQuery code on fwrd.com. jQuery is a Frontend tool used by 915,788 companies runsonwhat tracks.

### Has Fwrd changed tools recently?

Yes. On runsonwhat's rechecks, Fwrd started using Microsoft 365 (latest on October 19, 2026). A change counts only between two checks of fwrd.com done the same way.

### Which companies have a tech stack similar to Fwrd's?

The companies with the stacks most like Fwrd's are Revolve, Juliahair, 5.11 Tactical and Motosport.com, according to runsonwhat (October 2026). Each shares 16 to 28 tools with Fwrd, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Fwrd uses?

runsonwhat reads public records only. Of the 31 tools at Fwrd, 23 were found through code on fwrd.com, 4 through DNS records, 2 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and fwrd.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/fwrd.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
