# What does Füm use? Füm (fumessential.com) shows public evidence of 26 tools, according to runsonwhat (last checked 2026-10-20). - Industry: Health, Wellness and Fitness - Size: 11–50 employees - Based in: Calgary, Canada - Founded: 2018 - LinkedIn: https://www.linkedin.com/company/breathefum ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Lottie](https://www.runsonwhat.com/reverse/lottie) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code | | | [Bugsnag](https://www.runsonwhat.com/reverse/bugsnag) | Monitoring | Website code | | | [Triple Whale](https://www.runsonwhat.com/reverse/triple-whale) | Analytics | Website code | | | [Intelligems](https://www.runsonwhat.com/reverse/intelligems) | Flags & Experiments | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain | | | [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain, DNS records, Website code | | | [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | Website code | | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | | | [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code | | | [Taboola](https://www.runsonwhat.com/reverse/taboola) | Ads & Pixels | Website code | | | [Gorgias](https://www.runsonwhat.com/reverse/gorgias) | Support & Docs | Website code | | | [Gorgias Convert](https://www.runsonwhat.com/reverse/gorgias-convert) | Marketing | Website code | | | [Loox](https://www.runsonwhat.com/reverse/loox) | Marketing | Website code | | | [Postscript](https://www.runsonwhat.com/reverse/postscript) | Marketing | Website code | | | [Tolstoy](https://www.runsonwhat.com/reverse/tolstoy) | Marketing | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [NoFraud](https://www.runsonwhat.com/reverse/nofraud) | Security & Compliance | Website code | | ## FAQ ### What tools does Füm use? As of October 2026, runsonwhat has found 26 tools at Füm (fumessential.com) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: jQuery, Google Fonts and Lottie. Data & Observability: Microsoft Clarity, Hotjar and Bugsnag. Go-to-market: Meta Pixel, Microsoft Ads and Mailchimp. Company Ops: NoFraud. Last checked October 20, 2026. ### What CRM does Füm use? Füm uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot. HubSpot is used by 92,773 companies runsonwhat tracks. ### What does Füm use for customer support? Füm uses Gorgias for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Gorgias through Gorgias code on fumessential.com. Gorgias is used by 3,863 companies runsonwhat tracks. ### What analytics tools does Füm use? Füm uses Microsoft Clarity for analytics, alongside Hotjar and Triple Whale, according to runsonwhat (October 2026). runsonwhat found Microsoft Clarity through Microsoft Clarity code on fumessential.com. Microsoft Clarity is used by 128,154 companies runsonwhat tracks. ### What is Füm's website built with? Füm uses Shopify for its website, alongside HubSpot CMS, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 59,066 companies runsonwhat tracks. ### What marketing software does Füm use? Füm uses Mailchimp for marketing, alongside Klaviyo, Gorgias Convert and Loox, according to runsonwhat (October 2026). runsonwhat found Mailchimp through Mailchimp code on fumessential.com. Mailchimp is used by 113,695 companies runsonwhat tracks. ### Does Füm use jQuery? Yes. runsonwhat found jQuery at Füm through jQuery code on fumessential.com. jQuery is a Frontend tool used by 903,509 companies runsonwhat tracks. ### Which companies have a tech stack similar to Füm's? The companies with the stacks most like Füm's are goPure Beauty, Credo, Ursa Major Skincare and Chicago Music Exchange, according to runsonwhat (October 2026). Each shares 10 to 14 tools with Füm, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Füm uses? runsonwhat reads public records only. Of the 26 tools at Füm, 21 were found through code on fumessential.com, 3 through subdomains that point at the vendor and 2 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and fumessential.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/fumessential.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.