# What does Freshwave use?

Freshwave (freshwavegroup.com) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-10-19).

- Industry: Telecommunications
- Size: 51–200 employees
- Based in: London, United Kingdom
- Founded: 2020
- LinkedIn: https://www.linkedin.com/company/the-freshwave-group

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code |  |
| [Rank Math](https://www.runsonwhat.com/reverse/rankmath) | Website & CMS | Website code |  |
| [Zoho](https://www.runsonwhat.com/reverse/zoho) | Sales & CRM | DNS verification records, Email records, Website code |  |
| [Demandbase](https://www.runsonwhat.com/reverse/demandbase) | Sales & CRM | Website code |  |
| [LiveIntent](https://www.runsonwhat.com/reverse/liveintent) | Ads & Pixels | Website code |  |
| [Autotask PSA](https://www.runsonwhat.com/reverse/autotask) | Support & Docs | Email records |  |
| [Lead Forensics](https://www.runsonwhat.com/reverse/lead-forensics) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records |  |
| [Sophos](https://www.runsonwhat.com/reverse/sophos) | Security & Compliance | DNS verification records |  |

## FAQ

### What tools does Freshwave use?

As of October 2026, runsonwhat has found 25 tools at Freshwave (freshwavegroup.com) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Microsoft Ads and Mailchimp. Company Ops: Microsoft 365, Apple Business and Cookiebot. Last checked October 19, 2026.

### What CRM does Freshwave use?

Freshwave uses HubSpot for its CRM, alongside Zoho, Demandbase and Lead Forensics, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on freshwavegroup.com. HubSpot is used by 94,263 companies runsonwhat tracks.

### What email provider does Freshwave use?

Freshwave uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on freshwavegroup.com. Microsoft 365 is used by 712,514 companies runsonwhat tracks.

### What does Freshwave use for customer support?

Freshwave uses Autotask PSA for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Autotask PSA through email records that authorize Autotask PSA. Autotask PSA is used by 2,597 companies runsonwhat tracks.

### What analytics tools does Freshwave use?

Freshwave uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on freshwavegroup.com. Google Analytics is used by 883,097 companies runsonwhat tracks.

### What is Freshwave's website built with?

Freshwave uses WordPress for its website, alongside Rank Math, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on freshwavegroup.com. WordPress is used by 598,716 companies runsonwhat tracks.

### Does Freshwave use jQuery?

Yes. runsonwhat found jQuery at Freshwave through jQuery code on freshwavegroup.com. jQuery is a Frontend tool used by 917,811 companies runsonwhat tracks.

### Does Freshwave use AI tools?

Yes. runsonwhat has found Anthropic at Freshwave; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Freshwave may use more AI tools than these.

### Which companies have a tech stack similar to Freshwave's?

The companies with the stacks most like Freshwave's are Carritech, FIT Technologies, SJG International and DST Group, according to runsonwhat (October 2026). Each shares 6 to 13 tools with Freshwave, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Freshwave uses?

runsonwhat reads public records only. Of the 25 tools at Freshwave, 16 were found through code on freshwavegroup.com, 5 through DNS records and 4 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and freshwavegroup.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/freshwavegroup.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
