# What does FREITAG use? FREITAG (freitag.ch) shows public evidence of 26 tools, according to runsonwhat (last checked 2026-10-20). - Industry: Apparel & Fashion - Size: 51–200 employees - Based in: Zürich, Switzerland - Founded: 1993 - LinkedIn: https://www.linkedin.com/company/freitag ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Netlify](https://www.runsonwhat.com/reverse/netlify) | Hosting & Cloud | Custom domain, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code | | | [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code | | | [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code | | | [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code | | | [Cloudinary](https://www.runsonwhat.com/reverse/cloudinary) | Media & UI | Website code | | | [Algolia](https://www.runsonwhat.com/reverse/algolia) | Search | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [PostHog](https://www.runsonwhat.com/reverse/posthog) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records, Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code | | | [Awin](https://www.runsonwhat.com/reverse/awin) | Ads & Pixels | Website code | | | [Yotpo](https://www.runsonwhat.com/reverse/yotpo) | Marketing | Website code | | | [FormAssembly](https://www.runsonwhat.com/reverse/formassembly) | Marketing | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records, Website code | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records | | | [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records | | | [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code | | | [Haufe umantis](https://www.runsonwhat.com/reverse/umantis) | People & HR | Email records | | ## Recent changes at FREITAG - 2026-10-09: started using [Haufe umantis](https://www.runsonwhat.com/reverse/umantis) ## FAQ ### What tools does FREITAG use? As of October 2026, runsonwhat has found 26 tools at FREITAG (freitag.ch) in public records. Edge & Hosting: Netlify. Application: Google Fonts, React and Adobe Fonts. Data & Observability: Google Analytics, Google Tag Manager and PostHog. Go-to-market: Meta Pixel, Mailchimp and Salesforce. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 20, 2026. ### What cloud does FREITAG run on? FREITAG uses Netlify for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Netlify through a subdomain that points at Netlify and code on freitag.ch. Netlify is used by 11,499 companies runsonwhat tracks. ### What CRM does FREITAG use? FREITAG uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on freitag.ch. Salesforce is used by 34,297 companies runsonwhat tracks. ### What email provider does FREITAG use? FREITAG uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 715,067 companies runsonwhat tracks. ### What analytics tools does FREITAG use? FREITAG uses Google Analytics for analytics, alongside Google Tag Manager and PostHog, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on freitag.ch. Google Analytics is used by 888,679 companies runsonwhat tracks. ### What marketing software does FREITAG use? FREITAG uses Mailchimp for marketing, alongside Yotpo and FormAssembly, according to runsonwhat (October 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp and code on freitag.ch. Mailchimp is used by 116,261 companies runsonwhat tracks. ### Does FREITAG use Google Fonts? Yes. runsonwhat found Google Fonts at FREITAG through Google Fonts code on freitag.ch. Google Fonts is a Media & UI tool used by 815,237 companies runsonwhat tracks. ### Has FREITAG changed tools recently? Yes. On runsonwhat's rechecks, FREITAG started using Haufe umantis (latest on October 9, 2026). A change counts only between two checks of freitag.ch done the same way. ### Which companies have a tech stack similar to FREITAG's? The companies with the stacks most like FREITAG's are Advellence, DER KURIER GmbH & Co. KG, Thomas Philipps and Ecomed-Storck, according to runsonwhat (October 2026). Each shares 3 to 7 tools with FREITAG, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what FREITAG uses? runsonwhat reads public records only. Of the 26 tools at FREITAG, 15 were found through code on freitag.ch, 6 through email records, 4 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and freitag.ch about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/freitag.ch (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.