# What does Formue use?

Formue (formue.com) shows public evidence of 27 tools, according to runsonwhat (last checked 2026-11-08).

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Custom domain, Website code |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | DNS records |  |
| [IBM Cloud](https://www.runsonwhat.com/reverse/ibm-cloud) | Hosting & Cloud | DNS verification records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Website code |  |
| [Salesforce Marketing Cloud](https://www.runsonwhat.com/reverse/sfmc) | Marketing | DNS verification records, Email records |  |
| [FormAssembly](https://www.runsonwhat.com/reverse/formassembly) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Valimail](https://www.runsonwhat.com/reverse/valimail) | Security & Compliance | Email records |  |
| [Slack](https://www.runsonwhat.com/reverse/slack) | Collaboration | DNS verification records |  |
| [MuleSoft Anypoint](https://www.runsonwhat.com/reverse/mulesoft) | Dev Tools | Custom domain | 2023-12 |

## FAQ

### What tools does Formue use?

As of November 2026, runsonwhat has found 27 tools at Formue (formue.com) in public records. Edge & Hosting: Cloudflare, WP Engine and Microsoft Azure. Application: Google Fonts, Vimeo and Adobe Fonts. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, reCAPTCHA and Cookiebot. Last checked November 8, 2026.

### What cloud does Formue run on?

Formue uses WP Engine for hosting and cloud infrastructure, alongside Microsoft Azure and IBM Cloud, according to runsonwhat (November 2026). runsonwhat found WP Engine through a subdomain that points at WP Engine and code on formue.com. WP Engine is used by 52,395 companies runsonwhat tracks.

### What CRM does Formue use?

Formue uses Salesforce for its CRM, according to runsonwhat (November 2026). runsonwhat found Salesforce through email records that authorize Salesforce. Salesforce is used by 35,536 companies runsonwhat tracks.

### What email provider does Formue use?

Formue uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 736,658 companies runsonwhat tracks.

### What analytics tools does Formue use?

Formue uses Google Analytics for analytics, alongside Google Tag Manager and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on formue.com. Google Analytics is used by 904,020 companies runsonwhat tracks.

### What is Formue's website built with?

Formue uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on formue.com. WordPress is used by 606,889 companies runsonwhat tracks.

### How long has Formue used MuleSoft Anypoint?

Formue has used MuleSoft Anypoint since at least December 2023, going by the first public certificate of the formue.com subdomain that points at MuleSoft Anypoint.

### Does Formue use Google Fonts?

Yes. runsonwhat found Google Fonts at Formue through Google Fonts code on formue.com. Google Fonts is a Media & UI tool used by 825,706 companies runsonwhat tracks.

### Which companies have a tech stack similar to Formue's?

The companies with the stacks most like Formue's are Builders FirstSource, Bayfirst, Courir and Clarios, according to runsonwhat (November 2026). Each shares 10 to 15 tools with Formue, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Formue uses?

runsonwhat reads public records only. Of the 27 tools at Formue, 17 were found through code on formue.com, 5 through DNS records, 3 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and formue.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/formue.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
