# What does Firmex use?

Firmex (firmex.com) shows public evidence of 48 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Software
- Size: 51–200 employees
- Based in: Toronto, Canada
- Founded: 2006
- LinkedIn: https://www.linkedin.com/company/firmex

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain, Website code | 2019-09 |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain |  |
| [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [Wistia](https://www.runsonwhat.com/reverse/wistia) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Pendo](https://www.runsonwhat.com/reverse/pendo) | Analytics | DNS verification records |  |
| [Survicate](https://www.runsonwhat.com/reverse/survicate) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Elementor](https://www.runsonwhat.com/reverse/elementor) | Website & CMS | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain, Email records, Website code | 2016-07 |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code |  |
| [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | DNS verification records, Email records, Website code |  |
| [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code |  |
| [G2](https://www.runsonwhat.com/reverse/g2) | Marketing | Website code |  |
| [Olark](https://www.runsonwhat.com/reverse/olark) | Support & Docs | Website code |  |
| [Salesloft](https://www.runsonwhat.com/reverse/salesloft) | Sales & CRM | Website code |  |
| [Reachdesk](https://www.runsonwhat.com/reverse/reachdesk) | Marketing | DNS verification records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Let's Encrypt](https://www.runsonwhat.com/reverse/letsencrypt) | Security & Compliance | DNS records |  |
| [Sectigo](https://www.runsonwhat.com/reverse/sectigo) | Security & Compliance | DNS records |  |
| [DigiCert](https://www.runsonwhat.com/reverse/digicert) | Security & Compliance | DNS records |  |
| [KnowBe4](https://www.runsonwhat.com/reverse/knowbe4) | Security & Compliance | DNS verification records |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code |  |
| [Postmark](https://www.runsonwhat.com/reverse/postmark) | Email Delivery | Email records |  |
| [Amazon Trust Services](https://www.runsonwhat.com/reverse/amazon-trust) | Security & Compliance | DNS records |  |
| [Smartsheet](https://www.runsonwhat.com/reverse/smartsheet) | Collaboration | DNS verification records |  |
| [Osano](https://www.runsonwhat.com/reverse/osano) | Security & Compliance | Website code |  |
| [Figma](https://www.runsonwhat.com/reverse/figma) | Collaboration | DNS verification records |  |

## FAQ

### What tools does Firmex use?

As of October 2026, runsonwhat has found 48 tools at Firmex (firmex.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and Sentry. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked October 20, 2026.

### What cloud does Firmex run on?

Firmex uses Amazon Web Services for hosting and cloud infrastructure, alongside WP Engine, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services and code on firmex.com, and Firmex has used it since at least September 2019. Amazon Web Services is used by 145,474 companies runsonwhat tracks.

### What CRM does Firmex use?

Firmex uses Salesforce for its CRM, alongside Salesloft, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on firmex.com. Salesforce is used by 33,932 companies runsonwhat tracks.

### What email provider does Firmex use?

Firmex uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 709,027 companies runsonwhat tracks.

### What does Firmex use for customer support?

Firmex uses Zendesk for customer support and documentation, alongside Olark, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records, and Firmex has used it since at least July 2016. Zendesk is used by 41,608 companies runsonwhat tracks.

### What analytics tools does Firmex use?

Firmex uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Pendo, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on firmex.com. Google Analytics is used by 874,544 companies runsonwhat tracks.

### How long has Firmex used Zendesk?

Firmex has used Zendesk since at least July 2016, going by the first public certificate of the firmex.com subdomain that points at Zendesk. Other long-running tools at Firmex include Amazon Web Services (since September 2019).

### Does Firmex use jQuery?

Yes. runsonwhat found jQuery at Firmex through jQuery code on firmex.com. jQuery is a Frontend tool used by 912,083 companies runsonwhat tracks.

### Which companies have a tech stack similar to Firmex's?

The companies with the stacks most like Firmex's are Lunio, Cordial, Second Front and Replicant, according to runsonwhat (October 2026). Each shares 17 to 26 tools with Firmex, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Firmex uses?

runsonwhat reads public records only. Of the 48 tools at Firmex, 25 were found through code on firmex.com, 16 through DNS records, 3 through email records, 3 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and firmex.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/firmex.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
