# What does F&G use?

F&G (fglife.com) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-11-02).

- Industry: Financial Services
- Based in: United States
- Founded: 1959
- LinkedIn: https://www.linkedin.com/company/fidelity-

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain, DNS records, Website code | 2024-03 |
| [Netlify](https://www.runsonwhat.com/reverse/netlify) | Hosting & Cloud | Custom domain, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Stripe](https://www.runsonwhat.com/reverse/stripe) | Payments & Billing | DNS verification records, Website code |  |
| [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Custom domain, Website config |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain |  |
| [Salesforce Marketing Cloud](https://www.runsonwhat.com/reverse/sfmc) | Marketing | DNS verification records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records |  |
| [Exclaimer](https://www.runsonwhat.com/reverse/exclaimer) | Workspace | Email records |  |
| [Mimecast](https://www.runsonwhat.com/reverse/mimecast) | Security & Compliance | Email records |  |
| [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records |  |
| [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records |  |
| [Webex](https://www.runsonwhat.com/reverse/webex) | Collaboration | DNS verification records |  |
| [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records |  |

## Recent changes at F&G

- 2026-11-02: started using [Google Ads](https://www.runsonwhat.com/reverse/google-ads)

## FAQ

### What tools does F&G use?

As of November 2026, runsonwhat has found 25 tools at F&G (fglife.com) in public records. Edge & Hosting: Cloudflare, Microsoft Azure and Netlify. Application: jQuery, Stripe and Auth0. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, LinkedIn Insight Tag and HubSpot. Company Ops: Microsoft 365, SendGrid and Atlassian. Last checked November 2, 2026.

### What cloud does F&G run on?

F&G uses Microsoft Azure for hosting and cloud infrastructure, alongside Netlify, according to runsonwhat (November 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure and DNS records, and F&G has used it since at least March 2024. Microsoft Azure is used by 50,023 companies runsonwhat tracks.

### What CRM does F&G use?

F&G uses HubSpot for its CRM, alongside Salesforce, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records. HubSpot is used by 97,278 companies runsonwhat tracks.

### What email provider does F&G use?

F&G uses Microsoft 365 for email and office software, alongside Exclaimer, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 730,241 companies runsonwhat tracks.

### What payment provider does F&G use?

F&G uses Stripe for payments and billing, according to runsonwhat (November 2026). runsonwhat found Stripe through a DNS verification record for Stripe and code on fglife.com. Stripe is used by 31,312 companies runsonwhat tracks.

### What analytics tools does F&G use?

F&G uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on fglife.com. Google Analytics is used by 903,757 companies runsonwhat tracks.

### How long has F&G used Microsoft Azure?

F&G has used Microsoft Azure since at least March 2024, going by the first public certificate of the fglife.com subdomain that points at Microsoft Azure.

### Does F&G use jQuery?

Yes. runsonwhat found jQuery at F&G through jQuery code on fglife.com. jQuery is a Frontend tool used by 927,166 companies runsonwhat tracks.

### Has F&G changed tools recently?

Yes. On runsonwhat's rechecks, F&G started using Google Ads (latest on November 2, 2026). A change counts only between two checks of fglife.com done the same way.

### How does runsonwhat know what F&G uses?

runsonwhat reads public records only. Of the 25 tools at F&G, 9 were found through DNS records, 6 through code on fglife.com, 5 through email records and 5 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and fglife.com about monthly.


---

Source: runsonwhat, https://www.runsonwhat.com/company/fglife.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
