# What does Factory use?

Factory (factoryberlin.com) shows public evidence of 14 tools, according to runsonwhat (last checked 2026-11-07).

- Industry: Internet
- Size: 51–200 employees
- Based in: Berlin, Germany
- Founded: 2012
- LinkedIn: https://www.linkedin.com/company/factorynetwork

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | Custom domain |  |
| [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | Custom domain, DNS verification records, DNS records, Website code |  |
| [Heroku](https://www.runsonwhat.com/reverse/heroku) | Hosting & Cloud | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Email records, Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records, Website code |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Mailgun](https://www.runsonwhat.com/reverse/mailgun) | Email Delivery | Email records, Website code |  |

## Recent changes at Factory

- 2026-11-07: stopped using [SendGrid](https://www.runsonwhat.com/reverse/sendgrid)
- 2026-11-07: started using again [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace)
- 2026-11-07: started using again [Google Search Console](https://www.runsonwhat.com/reverse/gsc)
- 2026-11-07: started using again [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel)
- 2026-11-07: started using again [Apple Business](https://www.runsonwhat.com/reverse/apple)
- 2026-10-31: stopped using [Apple Business](https://www.runsonwhat.com/reverse/apple)
- 2026-10-31: stopped using [Google Search Console](https://www.runsonwhat.com/reverse/gsc)
- 2026-10-31: stopped using [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace)
- 2026-10-31: stopped using [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel)

## FAQ

### What tools does Factory use?

As of November 2026, runsonwhat has found 14 tools at Factory (factoryberlin.com) in public records. Edge & Hosting: Cloudflare, Google Cloud and Vercel. Application: React and Next.js. Go-to-market: Meta Pixel, HubSpot and Zendesk. Company Ops: Microsoft 365, Google Workspace and Apple Business. Last checked November 7, 2026.

### What cloud does Factory run on?

Factory uses Google Cloud for hosting and cloud infrastructure, alongside Vercel and Heroku, according to runsonwhat (November 2026). runsonwhat found Google Cloud through a subdomain that points at Google Cloud. Google Cloud is used by 77,803 companies runsonwhat tracks.

### What CRM does Factory use?

Factory uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on factoryberlin.com. HubSpot is used by 97,625 companies runsonwhat tracks.

### What email provider does Factory use?

Factory uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 734,163 companies runsonwhat tracks.

### What does Factory use for customer support?

Factory uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through email records that authorize Zendesk and code on factoryberlin.com. Zendesk is used by 43,651 companies runsonwhat tracks.

### Does Factory use Cloudflare?

Yes. runsonwhat found Cloudflare at Factory through DNS records that point at Cloudflare and code on factoryberlin.com. Cloudflare is a CDN & Edge tool used by 733,341 companies runsonwhat tracks.

### Has Factory changed tools recently?

Yes. On runsonwhat's rechecks, Factory started using Google Workspace, Google Search Console and Meta Pixel (latest on November 7, 2026) and stopped using SendGrid, Apple Business and Google Search Console (latest on November 7, 2026). A change counts only between two checks of factoryberlin.com done the same way.

### Which companies have a tech stack similar to Factory's?

The companies with the stacks most like Factory's are Garmentory, Labsmart, Brightest and These (the Software Evolution), according to runsonwhat (November 2026). Each shares 2 to 9 tools with Factory, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Factory uses?

runsonwhat reads public records only. Of the 14 tools at Factory, 5 were found through DNS records, 4 through email records, 3 through subdomains that point at the vendor and 2 through code on factoryberlin.com. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and factoryberlin.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/factoryberlin.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
