# What does Factorum use?

Factorum (factorum.com.mx) shows public evidence of 19 tools, according to runsonwhat (last checked 2026-10-23).

- Industry: IT Services
- Size: 11–50 employees
- Based in: Mexico City, Mexico
- Founded: 2010
- LinkedIn: https://www.linkedin.com/company/factorum

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Stripe](https://www.runsonwhat.com/reverse/stripe) | Payments & Billing | DNS verification records, Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [WhatsApp Business](https://www.runsonwhat.com/reverse/whatsapp) | Support & Docs | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain |  |
| [Zoho](https://www.runsonwhat.com/reverse/zoho) | Sales & CRM | DNS verification records, Email records, Website code |  |
| [Wix](https://www.runsonwhat.com/reverse/wix) | Website & CMS | Custom domain, Email records, DNS records, Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain |  |
| [POWR](https://www.runsonwhat.com/reverse/powr) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |

## FAQ

### What tools does Factorum use?

As of October 2026, runsonwhat has found 19 tools at Factorum (factorum.com.mx) in public records. Edge & Hosting: Cloudflare. Application: GSAP, React and Stripe. Data & Observability: Google Analytics, Google Tag Manager and Sentry. Go-to-market: Google Ads, Meta Pixel and WhatsApp Business. Company Ops: Google Workspace. Last checked October 23, 2026.

### What CRM does Factorum use?

Factorum uses HubSpot for its CRM, alongside Zoho, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot. HubSpot is used by 95,161 companies runsonwhat tracks.

### What email provider does Factorum use?

Factorum uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on factorum.com.mx. Google Workspace is used by 406,722 companies runsonwhat tracks.

### What does Factorum use for customer support?

Factorum uses WhatsApp Business for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found WhatsApp Business through WhatsApp Business code on factorum.com.mx. WhatsApp Business is used by 136,741 companies runsonwhat tracks.

### What payment provider does Factorum use?

Factorum uses Stripe for payments and billing, according to runsonwhat (October 2026). runsonwhat found Stripe through a DNS verification record for Stripe and code on factorum.com.mx. Stripe is used by 29,765 companies runsonwhat tracks.

### What analytics tools does Factorum use?

Factorum uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on factorum.com.mx. Google Analytics is used by 893,294 companies runsonwhat tracks.

### Does Factorum use Cloudflare?

Yes. runsonwhat found Cloudflare at Factorum through Cloudflare code on factorum.com.mx. Cloudflare is a CDN & Edge tool used by 711,105 companies runsonwhat tracks.

### How does runsonwhat know what Factorum uses?

runsonwhat reads public records only. Of the 19 tools at Factorum, 11 were found through code on factorum.com.mx, 3 through DNS records, 3 through subdomains that point at the vendor, 1 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and factorum.com.mx about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/factorum.com.mx (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.