# What does Esselte use?

Esselte (esselte.com) shows public evidence of 16 tools, according to runsonwhat (last checked 2026-10-09).

- Industry: Business Supplies and Equipment
- Size: 1,001–5,000 employees
- Based in: Sweden
- Founded: 1913
- LinkedIn: https://www.linkedin.com/company/esselte

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | DNS records, Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Optimizely](https://www.runsonwhat.com/reverse/optimizely) | Flags & Experiments | Custom domain |  |
| [Azure Monitor](https://www.runsonwhat.com/reverse/azure-monitor) | Analytics | Website code |  |
| [Microsoft Application Insights](https://www.runsonwhat.com/reverse/microsoft-application-insights) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |

## FAQ

### What tools does Esselte use?

As of October 2026, runsonwhat has found 16 tools at Esselte (esselte.com) in public records. Edge & Hosting: Cloudflare and Microsoft Azure. Data & Observability: Google Analytics, Google Tag Manager and Optimizely. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: SendGrid, Proofpoint and OneTrust. Last checked October 9, 2026.

### What cloud does Esselte run on?

Esselte uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Microsoft Azure through DNS records that point at Microsoft Azure and code on esselte.com. Microsoft Azure is used by 45,489 companies runsonwhat tracks.

### What analytics tools does Esselte use?

Esselte uses Google Analytics for analytics, alongside Google Tag Manager and Azure Monitor, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on esselte.com. Google Analytics is used by 853,379 companies runsonwhat tracks.

### What monitoring tools does Esselte use?

Esselte uses Microsoft Application Insights for monitoring, according to runsonwhat (October 2026). runsonwhat found Microsoft Application Insights through Microsoft Application Insights code on esselte.com. Microsoft Application Insights is used by 2,172 companies runsonwhat tracks.

### Does Esselte use Cloudflare?

Yes. runsonwhat found Cloudflare at Esselte through Cloudflare code on esselte.com. Cloudflare is a CDN & Edge tool used by 692,707 companies runsonwhat tracks.

### Which companies have a tech stack similar to Esselte's?

The companies with the stacks most like Esselte's are Helzberg Diamonds Shops, Takeda Pharmaceutical Company, Travelers Canada and Oriola, according to runsonwhat (October 2026). Each shares 3 to 9 tools with Esselte, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Esselte uses?

runsonwhat reads public records only. Of the 16 tools at Esselte, 12 were found through code on esselte.com, 2 through email records, 1 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and esselte.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/esselte.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.