# What does equivant use? equivant (equivant.com) shows public evidence of 22 tools, according to runsonwhat (last checked 2026-11-11). - Industry: Software - Size: 201–1,000 employees - Based in: Canton, United States - Founded: 1984 - LinkedIn: https://www.linkedin.com/company/equivant ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Custom domain, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code | | | [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code | | | [Elementor](https://www.runsonwhat.com/reverse/elementor) | Website & CMS | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code | | | [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain, Email records, Website code | 2017-01 | | [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Custom domain | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Webex](https://www.runsonwhat.com/reverse/webex) | Collaboration | DNS verification records | | | [Box](https://www.runsonwhat.com/reverse/box) | Collaboration | DNS verification records | | | [Fireflies.ai](https://www.runsonwhat.com/reverse/fireflies) | Collaboration | DNS verification records | | ## FAQ ### What tools does equivant use? As of November 2026, runsonwhat has found 22 tools at equivant (equivant.com) in public records. Edge & Hosting: Cloudflare and WP Engine. Application: jQuery, Font Awesome and Vimeo. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Microsoft 365, Atlassian and Webex. Last checked November 11, 2026. ### What cloud does equivant run on? equivant uses WP Engine for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found WP Engine through a subdomain that points at WP Engine and code on equivant.com. WP Engine is used by 52,498 companies runsonwhat tracks. ### What CRM does equivant use? equivant uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on equivant.com. HubSpot is used by 98,228 companies runsonwhat tracks. ### What email provider does equivant use? equivant uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 739,102 companies runsonwhat tracks. ### What does equivant use for customer support? equivant uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records, and equivant has used it since at least January 2017. Zendesk is used by 43,918 companies runsonwhat tracks. ### What analytics tools does equivant use? equivant uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on equivant.com. Google Analytics is used by 904,725 companies runsonwhat tracks. ### How long has equivant used Zendesk? equivant has used Zendesk since at least January 2017, going by the first public certificate of the equivant.com subdomain that points at Zendesk. ### Does equivant use jQuery? Yes. runsonwhat found jQuery at equivant through jQuery code on equivant.com. jQuery is a Frontend tool used by 927,436 companies runsonwhat tracks. ### Does equivant use AI tools? Yes. runsonwhat has found Anthropic at equivant; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so equivant may use more AI tools than these. ### Which companies have a tech stack similar to equivant's? The companies with the stacks most like equivant's are Gorilla - Energy Margin Intelligence, Stravito, SHAPE and Lakemary Center, according to runsonwhat (November 2026). Each shares 9 to 15 tools with equivant, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what equivant uses? runsonwhat reads public records only. Of the 22 tools at equivant, 11 were found through code on equivant.com, 6 through DNS records, 3 through subdomains that point at the vendor and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and equivant.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/equivant.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.