# What does Equilibrum use?

Equilibrum (equilibriumcorp.com) shows public evidence of 11 tools, according to runsonwhat (last checked 2026-10-28).

- Industry: Apparel & Fashion
- Size: 51–200 employees
- Based in: Chicago, United States
- Founded: 2003
- LinkedIn: https://www.linkedin.com/company/equilibrium-international-corp-

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | Custom domain, DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code |  |
| [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | DNS verification records |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | DNS records, Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code |  |

## Recent changes at Equilibrum

- 2026-10-20: started using [Brevo](https://www.runsonwhat.com/reverse/brevo)

## FAQ

### What tools does Equilibrum use?

As of November 2026, runsonwhat has found 11 tools at Equilibrum (equilibriumcorp.com) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: Google Fonts, Google Maps and PayPal. Data & Observability: Google Analytics. Go-to-market: Brevo and Shopify. Company Ops: Microsoft 365. Last checked October 28, 2026.

### What email provider does Equilibrum use?

Equilibrum uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on equilibriumcorp.com. Microsoft 365 is used by 719,718 companies runsonwhat tracks.

### What payment provider does Equilibrum use?

Equilibrum uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on equilibriumcorp.com. PayPal is used by 35,184 companies runsonwhat tracks.

### What analytics tools does Equilibrum use?

Equilibrum uses Google Analytics for analytics, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on equilibriumcorp.com. Google Analytics is used by 906,152 companies runsonwhat tracks.

### What is Equilibrum's website built with?

Equilibrum uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through DNS records that point at Shopify and code on equilibriumcorp.com. Shopify is used by 60,792 companies runsonwhat tracks.

### What marketing software does Equilibrum use?

Equilibrum uses Brevo for marketing, according to runsonwhat (November 2026). runsonwhat found Brevo through a DNS verification record for Brevo. Brevo is used by 81,310 companies runsonwhat tracks.

### Does Equilibrum use Google Fonts?

Yes. runsonwhat found Google Fonts at Equilibrum through Google Fonts code on equilibriumcorp.com. Google Fonts is a Media & UI tool used by 825,817 companies runsonwhat tracks.

### Has Equilibrum changed tools recently?

Yes. On runsonwhat's rechecks, Equilibrum started using Brevo (latest on October 20, 2026). A change counts only between two checks of equilibriumcorp.com done the same way.

### How does runsonwhat know what Equilibrum uses?

runsonwhat reads public records only. Of the 11 tools at Equilibrum, 5 were found through code on equilibriumcorp.com, 3 through DNS records, 1 through email records, 1 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and equilibriumcorp.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/equilibriumcorp.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.