# What does Empire Life use? Empire Life (empire.ca) shows public evidence of 30 tools, according to runsonwhat (last checked 2026-11-10). - Industry: Insurance - Size: 201–1,000 employees - Based in: Kingston, Canada - Founded: 1923 - LinkedIn: https://www.linkedin.com/company/empire-life ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code | | | [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | Website code | | | [Pantheon](https://www.runsonwhat.com/reverse/pantheon) | Hosting & Cloud | Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records | | | [Wistia](https://www.runsonwhat.com/reverse/wistia) | Media & UI | Website code | | | [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Custom domain, Website config | 2020-10 | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code | | | [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code | | | [Crazy Egg](https://www.runsonwhat.com/reverse/crazyegg) | Analytics | Website code | | | [VWO](https://www.runsonwhat.com/reverse/vwo) | Flags & Experiments | Website code | | | [Atlassian Statuspage](https://www.runsonwhat.com/reverse/statuspage) | Monitoring | Custom domain | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records | 2017-10 | | [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Website code | | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | 2017-10 | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records | | | [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records | | | [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code | | | [Agari](https://www.runsonwhat.com/reverse/agari) | Security & Compliance | Email records | | ## Recent changes at Empire Life - 2026-11-02: started using [Zendesk](https://www.runsonwhat.com/reverse/zendesk) ## FAQ ### What tools does Empire Life use? As of November 2026, runsonwhat has found 30 tools at Empire Life (empire.ca) in public records. Edge & Hosting: Cloudflare, Fastly and Pantheon. Application: jQuery, Font Awesome and OpenAI. Data & Observability: Google Analytics, Google Tag Manager and Sentry. Go-to-market: Google Ads, LinkedIn Insight Tag and HubSpot. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked November 10, 2026. ### What cloud does Empire Life run on? Empire Life uses Pantheon for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Pantheon through Pantheon code on empire.ca. Pantheon is used by 4,330 companies runsonwhat tracks. ### What CRM does Empire Life use? Empire Life uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and Empire Life has used it since at least October 2017. HubSpot is used by 97,613 companies runsonwhat tracks. ### What email provider does Empire Life use? Empire Life uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 734,158 companies runsonwhat tracks. ### What does Empire Life use for customer support? Empire Life uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through Zendesk code on empire.ca. Zendesk is used by 43,649 companies runsonwhat tracks. ### What analytics tools does Empire Life use? Empire Life uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Crazy Egg, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on empire.ca. Google Analytics is used by 903,921 companies runsonwhat tracks. ### How long has Empire Life used HubSpot? Empire Life has used HubSpot since at least October 2017, going by the first public certificate of the empire.ca subdomain that points at HubSpot. Other long-running tools at Empire Life include HubSpot CMS (since October 2017) and Auth0 (since October 2020). ### Does Empire Life use jQuery? Yes. runsonwhat found jQuery at Empire Life through jQuery code on empire.ca. jQuery is a Frontend tool used by 927,221 companies runsonwhat tracks. ### Does Empire Life use AI tools? Yes. runsonwhat has found OpenAI at Empire Life; OpenAI, for example, through a DNS verification record for OpenAI. AI services called only from servers leave no public trace, so Empire Life may use more AI tools than these. ### Has Empire Life changed tools recently? Yes. On runsonwhat's rechecks, Empire Life started using Zendesk (latest on November 2, 2026). A change counts only between two checks of empire.ca done the same way. ### Which companies have a tech stack similar to Empire Life's? The companies with the stacks most like Empire Life's are delvag portal, The Paul Revere Life Insurance Company, Xoom and Public Site, according to runsonwhat (November 2026). Each shares 6 to 10 tools with Empire Life, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Empire Life uses? runsonwhat reads public records only. Of the 30 tools at Empire Life, 14 were found through code on empire.ca, 7 through DNS records, 5 through email records and 4 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and empire.ca about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/empire.ca (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.