# What does Emerald use?

Emerald (emeraldx.com) shows public evidence of 29 tools, according to runsonwhat (last checked 2026-10-22).

- Industry: Marketing and Advertising
- Size: 201–1,000 employees
- Based in: New York, United States
- Founded: 2014
- LinkedIn: https://www.linkedin.com/company/emeraldx

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code |  |
| [Kinsta](https://www.runsonwhat.com/reverse/kinsta) | Hosting & Cloud | Custom domain, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | DNS verification records, Website code |  |
| [Amazon Advertising](https://www.runsonwhat.com/reverse/amazon-advertising) | Ads & Pixels | Website code |  |
| [ClickFunnels](https://www.runsonwhat.com/reverse/clickfunnels) | Website & CMS | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records, Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | DNS verification records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | DNS verification records, Website code |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code |  |
| [Smartsheet](https://www.runsonwhat.com/reverse/smartsheet) | Collaboration | DNS verification records |  |
| [Rippling](https://www.runsonwhat.com/reverse/rippling) | People & HR | DNS verification records |  |
| [HackerOne](https://www.runsonwhat.com/reverse/hackerone) | Security & Compliance | DNS verification records |  |
| [Validity](https://www.runsonwhat.com/reverse/validity) | Email Delivery | DNS verification records |  |

## FAQ

### What tools does Emerald use?

As of October 2026, runsonwhat has found 29 tools at Emerald (emeraldx.com) in public records. Edge & Hosting: Cloudflare and Kinsta. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Yoast SEO and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 22, 2026.

### What cloud does Emerald run on?

Emerald uses Kinsta for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Kinsta through a subdomain that points at Kinsta and code on emeraldx.com. Kinsta is used by 12,841 companies runsonwhat tracks.

### What CRM does Emerald use?

Emerald uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records. HubSpot is used by 93,612 companies runsonwhat tracks.

### What email provider does Emerald use?

Emerald uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 709,023 companies runsonwhat tracks.

### What analytics tools does Emerald use?

Emerald uses Google Tag Manager for analytics, alongside Microsoft Clarity, according to runsonwhat (October 2026). runsonwhat found Google Tag Manager through Google Tag Manager code on emeraldx.com. Google Tag Manager is used by 499,666 companies runsonwhat tracks.

### What is Emerald's website built with?

Emerald uses WordPress for its website, alongside Yoast SEO, HubSpot CMS and ClickFunnels, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on emeraldx.com. WordPress is used by 593,761 companies runsonwhat tracks.

### Does Emerald use jQuery?

Yes. runsonwhat found jQuery at Emerald through jQuery code on emeraldx.com. jQuery is a Frontend tool used by 911,835 companies runsonwhat tracks.

### Does Emerald use AI tools?

Yes. runsonwhat has found Anthropic at Emerald; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Emerald may use more AI tools than these.

### Which companies have a tech stack similar to Emerald's?

The companies with the stacks most like Emerald's are Slide Insurance, Commercial Integrator, Cepro Europe and Brave Thinking Institute, according to runsonwhat (October 2026). Each shares 9 to 17 tools with Emerald, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Emerald uses?

runsonwhat reads public records only. Of the 29 tools at Emerald, 13 were found through DNS records, 9 through code on emeraldx.com, 4 through subdomains that point at the vendor and 3 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and emeraldx.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/emeraldx.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
