# What does EMARKETER use?

EMARKETER (emarketer.com) shows public evidence of 37 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Market Research
- Based in: United States
- Founded: 1996

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Custom domain, Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain |  |
| [NS1](https://www.runsonwhat.com/reverse/ns1) | DNS | DNS records |  |
| [Netlify](https://www.runsonwhat.com/reverse/netlify) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |
| [Stripe](https://www.runsonwhat.com/reverse/stripe) | Payments & Billing | DNS verification records |  |
| [Gatsby](https://www.runsonwhat.com/reverse/gatsby) | Frontend | Website code |  |
| [MongoDB Atlas](https://www.runsonwhat.com/reverse/mongodb) | Backend & Database | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Datadog](https://www.runsonwhat.com/reverse/datadog) | Monitoring | Website code |  |
| [Amplitude](https://www.runsonwhat.com/reverse/amplitude) | Analytics | Website code |  |
| [Salesforce Personalization](https://www.runsonwhat.com/reverse/salesforce-personalization) | Flags & Experiments | Website code |  |
| [Maze](https://www.runsonwhat.com/reverse/maze) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records |  |
| [Mailgun](https://www.runsonwhat.com/reverse/mailgun) | Email Delivery | Custom domain |  |
| [KnowBe4](https://www.runsonwhat.com/reverse/knowbe4) | Security & Compliance | DNS verification records |  |
| [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code |  |
| [Slack](https://www.runsonwhat.com/reverse/slack) | Collaboration | DNS verification records |  |
| [Osano](https://www.runsonwhat.com/reverse/osano) | Security & Compliance | Website code |  |
| [Jamf](https://www.runsonwhat.com/reverse/jamf) | Security & Compliance | DNS verification records |  |
| [Zapier](https://www.runsonwhat.com/reverse/zapier) | Dev Tools | DNS verification records |  |
| [Wiz](https://www.runsonwhat.com/reverse/wiz) | Security & Compliance | DNS verification records |  |
| [SafeBase](https://www.runsonwhat.com/reverse/safebase) | Security & Compliance | Custom domain |  |

## Recent changes at EMARKETER

- 2026-10-20: started using [Stripe](https://www.runsonwhat.com/reverse/stripe)

## FAQ

### What tools does EMARKETER use?

As of October 2026, runsonwhat has found 37 tools at EMARKETER (emarketer.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and NS1. Application: Font Awesome, Vimeo and React. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and Atlassian. Last checked October 20, 2026.

### What cloud does EMARKETER run on?

EMARKETER uses Amazon Web Services for hosting and cloud infrastructure, alongside Netlify, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services. Amazon Web Services is used by 145,139 companies runsonwhat tracks.

### What email provider does EMARKETER use?

EMARKETER uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 705,147 companies runsonwhat tracks.

### What payment provider does EMARKETER use?

EMARKETER uses Stripe for payments and billing, according to runsonwhat (October 2026). runsonwhat found Stripe through a DNS verification record for Stripe. Stripe is used by 26,757 companies runsonwhat tracks.

### What analytics tools does EMARKETER use?

EMARKETER uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Amplitude, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on emarketer.com. Google Analytics is used by 860,928 companies runsonwhat tracks.

### What monitoring tools does EMARKETER use?

EMARKETER uses Datadog for monitoring, according to runsonwhat (October 2026). runsonwhat found Datadog through Datadog code on emarketer.com. Datadog is used by 11,304 companies runsonwhat tracks.

### Does EMARKETER use Cloudflare?

Yes. runsonwhat found Cloudflare at EMARKETER through a subdomain that points at Cloudflare and code on emarketer.com. Cloudflare is a CDN & Edge tool used by 696,212 companies runsonwhat tracks.

### Does EMARKETER use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at EMARKETER; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so EMARKETER may use more AI tools than these.

### Has EMARKETER changed tools recently?

Yes. On runsonwhat's rechecks, EMARKETER started using Stripe (latest on October 20, 2026). A change counts only between two checks of emarketer.com done the same way.

### Which companies have a tech stack similar to EMARKETER's?

The companies with the stacks most like EMARKETER's are IDC, Incode Technologies, Pluralsight and Udemy, according to runsonwhat (October 2026). Each shares 14 to 21 tools with EMARKETER, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what EMARKETER uses?

runsonwhat reads public records only. Of the 37 tools at EMARKETER, 15 were found through code on emarketer.com, 15 through DNS records, 4 through subdomains that point at the vendor and 3 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and emarketer.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/emarketer.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
