# What does Efecty use?

Efecty (efecty.com.co) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-10-24).

- Industry: Financial Services
- Size: 10,000+ employees
- Based in: Bogotá, Colombia
- Founded: 1996
- LinkedIn: https://www.linkedin.com/company/efecty

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code |  |
| [Angular](https://www.runsonwhat.com/reverse/angular) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Datadog](https://www.runsonwhat.com/reverse/datadog) | Monitoring | Website code |  |
| [Bugsnag](https://www.runsonwhat.com/reverse/bugsnag) | Monitoring | Website code |  |
| [Akamai mPulse](https://www.runsonwhat.com/reverse/akamai-mpulse) | Monitoring | Website code |  |
| [Dynatrace](https://www.runsonwhat.com/reverse/dynatrace) | Monitoring | DNS verification records, Website code |  |
| [LogRocket](https://www.runsonwhat.com/reverse/logrocket) | Monitoring | Website code |  |
| [Dynamics 365 Customer Voice](https://www.runsonwhat.com/reverse/dynamics-365-customer-voice) | Analytics | DNS verification records |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [WhatsApp Business](https://www.runsonwhat.com/reverse/whatsapp) | Support & Docs | Website code |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code |  |
| [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [URIports](https://www.runsonwhat.com/reverse/uriports) | Security & Compliance | Email records |  |

## Recent changes at Efecty

- 2026-10-17: started using [Akamai mPulse](https://www.runsonwhat.com/reverse/akamai-mpulse)
- 2026-10-17: started using [Bugsnag](https://www.runsonwhat.com/reverse/bugsnag)
- 2026-10-17: started using [LogRocket](https://www.runsonwhat.com/reverse/logrocket)
- 2026-10-10: started using [Dynamics 365 Customer Voice](https://www.runsonwhat.com/reverse/dynamics-365-customer-voice)

## FAQ

### What tools does Efecty use?

As of October 2026, runsonwhat has found 25 tools at Efecty (efecty.com.co) in public records. Edge & Hosting: Amazon Web Services and Akamai. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and WhatsApp Business. Company Ops: Microsoft 365, reCAPTCHA and URIports. Last checked October 24, 2026.

### What cloud does Efecty run on?

Efecty uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on efecty.com.co. Amazon Web Services is used by 146,153 companies runsonwhat tracks.

### What email provider does Efecty use?

Efecty uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 716,650 companies runsonwhat tracks.

### What does Efecty use for customer support?

Efecty uses WhatsApp Business for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found WhatsApp Business through WhatsApp Business code on efecty.com.co. WhatsApp Business is used by 136,667 companies runsonwhat tracks.

### What analytics tools does Efecty use?

Efecty uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Dynamics 365 Customer Voice, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on efecty.com.co. Google Analytics is used by 892,339 companies runsonwhat tracks.

### What monitoring tools does Efecty use?

Efecty uses Datadog for monitoring, alongside Bugsnag, Akamai mPulse and Dynatrace, according to runsonwhat (October 2026). runsonwhat found Datadog through Datadog code on efecty.com.co. Datadog is used by 11,587 companies runsonwhat tracks.

### Does Efecty use jQuery?

Yes. runsonwhat found jQuery at Efecty through jQuery code on efecty.com.co. jQuery is a Frontend tool used by 922,712 companies runsonwhat tracks.

### Has Efecty changed tools recently?

Yes. On runsonwhat's rechecks, Efecty started using Akamai mPulse, Bugsnag and LogRocket (latest on October 17, 2026). A change counts only between two checks of efecty.com.co done the same way.

### Which companies have a tech stack similar to Efecty's?

The companies with the stacks most like Efecty's are Adani, The Good Guys, Venchi Store and K-Recruiting Life Sciences, according to runsonwhat (October 2026). Each shares 3 to 9 tools with Efecty, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Efecty uses?

runsonwhat reads public records only. Of the 25 tools at Efecty, 19 were found through code on efecty.com.co, 4 through DNS records, 1 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and efecty.com.co about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/efecty.com.co (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
