# What does Direct Gap use?

Direct Gap (directgap.co.uk) shows public evidence of 19 tools, according to runsonwhat (last checked 2026-11-08).

- Industry: Insurance
- Size: 11–50 employees
- Based in: Leeds, United Kingdom
- Founded: 2009
- LinkedIn: https://www.linkedin.com/company/direct-gap

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | DNS verification records |  |
| [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [Trustpilot](https://www.runsonwhat.com/reverse/trustpilot) | Marketing | Website code |  |
| [Customer.io](https://www.runsonwhat.com/reverse/customerio) | Marketing | Custom domain |  |
| [Feefo](https://www.runsonwhat.com/reverse/feefo) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [CookieYes](https://www.runsonwhat.com/reverse/cookieyes) | Security & Compliance | Website code |  |

## FAQ

### What tools does Direct Gap use?

As of November 2026, runsonwhat has found 19 tools at Direct Gap (directgap.co.uk) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Google Workspace and CookieYes. Last checked November 8, 2026.

### What email provider does Direct Gap use?

Direct Gap uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on directgap.co.uk. Google Workspace is used by 417,591 companies runsonwhat tracks.

### What analytics tools does Direct Gap use?

Direct Gap uses Google Analytics for analytics, alongside Google Tag Manager and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on directgap.co.uk. Google Analytics is used by 904,307 companies runsonwhat tracks.

### What marketing software does Direct Gap use?

Direct Gap uses Trustpilot for marketing, alongside Customer.io and Feefo, according to runsonwhat (November 2026). runsonwhat found Trustpilot through Trustpilot code on directgap.co.uk. Trustpilot is used by 16,373 companies runsonwhat tracks.

### Does Direct Gap use jQuery?

Yes. runsonwhat found jQuery at Direct Gap through jQuery code on directgap.co.uk. jQuery is a Frontend tool used by 927,820 companies runsonwhat tracks.

### Which companies have a tech stack similar to Direct Gap's?

The companies with the stacks most like Direct Gap's are SafeRain, ENTMatrix, Pike Street Properties and Lisa Scheinwald, according to runsonwhat (November 2026). Each shares 16 to 17 tools with Direct Gap, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Direct Gap uses?

runsonwhat reads public records only. Of the 19 tools at Direct Gap, 13 were found through code on directgap.co.uk, 4 through DNS records, 1 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and directgap.co.uk about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/directgap.co.uk (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.