# What does DemandLab use?

DemandLab (demandlab.com) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-10-29).

- Industry: Marketing and Advertising
- Size: 11–50 employees
- Based in: Jenkintown, United States
- Founded: 2009
- LinkedIn: https://www.linkedin.com/company/demandlab

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | Custom domain | 2020-04 |
| [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Custom domain, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Lucky Orange](https://www.runsonwhat.com/reverse/lucky-orange) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Website code | 2025-03 |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | 2025-03 |
| [ZoomInfo](https://www.runsonwhat.com/reverse/zoominfo) | Sales & CRM | Website code |  |
| [Dealfront](https://www.runsonwhat.com/reverse/leadfeeder) | Sales & CRM | Website code |  |
| [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Custom domain, Website code | 2020-05 |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [Valimail](https://www.runsonwhat.com/reverse/valimail) | Security & Compliance | Email records |  |

## FAQ

### What tools does DemandLab use?

As of October 2026, runsonwhat has found 25 tools at DemandLab (demandlab.com) in public records. Edge & Hosting: Cloudflare, Amazon Route 53 and Google Cloud. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Microsoft 365, Google Workspace and Valimail. Last checked October 29, 2026.

### What cloud does DemandLab run on?

DemandLab uses Google Cloud for hosting and cloud infrastructure, alongside WP Engine, according to runsonwhat (October 2026). runsonwhat found Google Cloud through a subdomain that points at Google Cloud, and DemandLab has used it since at least April 2020. Google Cloud is used by 76,314 companies runsonwhat tracks.

### What CRM does DemandLab use?

DemandLab uses HubSpot for its CRM, alongside ZoomInfo and Dealfront, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and code on demandlab.com, and DemandLab has used it since at least March 2025. HubSpot is used by 95,228 companies runsonwhat tracks.

### What email provider does DemandLab use?

DemandLab uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 715,733 companies runsonwhat tracks.

### What analytics tools does DemandLab use?

DemandLab uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Lucky Orange, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on demandlab.com. Google Analytics is used by 894,716 companies runsonwhat tracks.

### What is DemandLab's website built with?

DemandLab uses WordPress for its website, alongside Yoast SEO and HubSpot CMS, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on demandlab.com. WordPress is used by 602,253 companies runsonwhat tracks.

### How long has DemandLab used Google Cloud?

DemandLab has used Google Cloud since at least April 2020, going by the first public certificate of the demandlab.com subdomain that points at Google Cloud. Other long-running tools at DemandLab include Marketo (since May 2020), HubSpot (since March 2025) and HubSpot CMS (since March 2025).

### Does DemandLab use jQuery?

Yes. runsonwhat found jQuery at DemandLab through jQuery code on demandlab.com. jQuery is a Frontend tool used by 923,491 companies runsonwhat tracks.

### Which companies have a tech stack similar to DemandLab's?

The companies with the stacks most like DemandLab's are Four Facets, Athena Club, Surf Synergy and AHM Insights, according to runsonwhat (October 2026). Each shares 6 to 16 tools with DemandLab, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what DemandLab uses?

runsonwhat reads public records only. Of the 25 tools at DemandLab, 15 were found through code on demandlab.com, 5 through subdomains that point at the vendor, 3 through DNS records and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and demandlab.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/demandlab.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
