# What does DBU use?

DBU (dbu.dk) shows public evidence of 18 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Sports
- Size: 51–200 employees
- Based in: Brøndby, Denmark
- Founded: 1889
- LinkedIn: https://www.linkedin.com/company/dbu

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Tealium](https://www.runsonwhat.com/reverse/tealium) | Data Pipeline | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website code |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code |  |
| [Google AdSense](https://www.runsonwhat.com/reverse/google-adsense) | Ads & Pixels | Website code |  |
| [Taboola](https://www.runsonwhat.com/reverse/taboola) | Ads & Pixels | Website code |  |
| [Umbraco](https://www.runsonwhat.com/reverse/umbraco) | Website & CMS | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Custom domain, Email records, Website code |  |
| [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records |  |
| [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records |  |
| [SAP Concur](https://www.runsonwhat.com/reverse/sap-concur) | Finance & Legal | Email records |  |

## FAQ

### What tools does DBU use?

As of October 2026, runsonwhat has found 18 tools at DBU (dbu.dk) in public records. Edge & Hosting: Cloudflare. Application: jQuery. Data & Observability: Google Analytics, Google Tag Manager and Tealium. Go-to-market: Meta Pixel, Google Ad Manager and Microsoft Xandr. Company Ops: Microsoft 365, reCAPTCHA and SendGrid. Last checked October 20, 2026.

### What email provider does DBU use?

DBU uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 712,540 companies runsonwhat tracks.

### What analytics tools does DBU use?

DBU uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on dbu.dk. Google Analytics is used by 884,328 companies runsonwhat tracks.

### What is DBU's website built with?

DBU uses Umbraco for its website, according to runsonwhat (October 2026). runsonwhat found Umbraco through a subdomain that points at Umbraco. Umbraco is used by 1,733 companies runsonwhat tracks.

### Does DBU use jQuery?

Yes. runsonwhat found jQuery at DBU through jQuery code on dbu.dk. jQuery is a Frontend tool used by 918,234 companies runsonwhat tracks.

### Which companies have a tech stack similar to DBU's?

The companies with the stacks most like DBU's are Balboa Travel, TTI Travel Canada, Hemsö and Campbell Travel, according to runsonwhat (October 2026). Each shares 2 to 10 tools with DBU, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what DBU uses?

runsonwhat reads public records only. Of the 18 tools at DBU, 10 were found through code on dbu.dk, 4 through DNS records, 2 through subdomains that point at the vendor and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and dbu.dk about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/dbu.dk (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.