# What does Data Products use?

Data Products (dataproducts.io) shows public evidence of 14 tools, according to runsonwhat (last checked 2026-10-23).

- Industry: IT Services
- Size: 51–200 employees
- Based in: Chicago, United States
- Founded: 2014
- LinkedIn: https://www.linkedin.com/company/data-products-llc

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Namecheap](https://www.runsonwhat.com/reverse/namecheap) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | DNS verification records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Mailjet](https://www.runsonwhat.com/reverse/mailjet) | Email Delivery | Email records |  |

## Recent changes at Data Products

- 2026-10-23: started using [Brevo](https://www.runsonwhat.com/reverse/brevo)

## FAQ

### What tools does Data Products use?

As of October 2026, runsonwhat has found 14 tools at Data Products (dataproducts.io) in public records. Edge & Hosting: Namecheap. Application: Google Fonts. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, SendGrid and Mailjet. Last checked October 23, 2026.

### What email provider does Data Products use?

Data Products uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 710,165 companies runsonwhat tracks.

### What analytics tools does Data Products use?

Data Products uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on dataproducts.io. Google Analytics is used by 879,828 companies runsonwhat tracks.

### What is Data Products's website built with?

Data Products uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on dataproducts.io. WordPress is used by 597,107 companies runsonwhat tracks.

### What marketing software does Data Products use?

Data Products uses Brevo for marketing, according to runsonwhat (October 2026). runsonwhat found Brevo through a DNS verification record for Brevo. Brevo is used by 79,686 companies runsonwhat tracks.

### Does Data Products use Google Fonts?

Yes. runsonwhat found Google Fonts at Data Products through Google Fonts code on dataproducts.io. Google Fonts is a Media & UI tool used by 809,857 companies runsonwhat tracks.

### Has Data Products changed tools recently?

Yes. On runsonwhat's rechecks, Data Products started using Brevo (latest on October 23, 2026). A change counts only between two checks of dataproducts.io done the same way.

### How does runsonwhat know what Data Products uses?

runsonwhat reads public records only. Of the 14 tools at Data Products, 9 were found through code on dataproducts.io, 3 through DNS records and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and dataproducts.io about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/dataproducts.io (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.