# What does DATALOG use?

DATALOG (datalog.it) shows public evidence of 15 tools, according to runsonwhat (last checked 2026-11-10).

- Industry: Software
- Size: 51–200 employees
- Based in: Cologno Monzese, Italy
- Founded: 1977
- LinkedIn: https://www.linkedin.com/company/datalogitalia

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Matomo](https://www.runsonwhat.com/reverse/matomo) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [WooCommerce](https://www.runsonwhat.com/reverse/woocommerce) | Website & CMS | Website code |  |
| [MailUp](https://www.runsonwhat.com/reverse/mailup) | Marketing | Email records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Mailjet](https://www.runsonwhat.com/reverse/mailjet) | Email Delivery | Email records, Website code |  |

## Recent changes at DATALOG

- 2026-11-10: stopped using [llms.txt](https://www.runsonwhat.com/reverse/llms-txt)
- 2026-11-10: stopped using [Lottie](https://www.runsonwhat.com/reverse/lottie)
- 2026-11-10: stopped using [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel)
- 2026-11-10: stopped using [Three.js](https://www.runsonwhat.com/reverse/threejs)
- 2026-11-10: stopped using [Vimeo](https://www.runsonwhat.com/reverse/vimeo)

## FAQ

### What tools does DATALOG use?

As of November 2026, runsonwhat has found 15 tools at DATALOG (datalog.it) in public records. Application: jQuery and Google Fonts. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Cookiebot and Mailjet. Last checked November 10, 2026.

### What analytics tools does DATALOG use?

DATALOG uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Matomo, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on datalog.it. Google Analytics is used by 903,814 companies runsonwhat tracks.

### What is DATALOG's website built with?

DATALOG uses WordPress for its website, alongside Yoast SEO and WooCommerce, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on datalog.it. WordPress is used by 606,692 companies runsonwhat tracks.

### What marketing software does DATALOG use?

DATALOG uses MailUp for marketing, according to runsonwhat (November 2026). runsonwhat found MailUp through email records that authorize MailUp. MailUp is used by 2,672 companies runsonwhat tracks.

### Does DATALOG use jQuery?

Yes. runsonwhat found jQuery at DATALOG through jQuery code on datalog.it. jQuery is a Frontend tool used by 927,176 companies runsonwhat tracks.

### Has DATALOG changed tools recently?

Yes. On runsonwhat's rechecks, DATALOG stopped using llms.txt, Lottie and Meta Pixel (latest on November 10, 2026). A change counts only between two checks of datalog.it done the same way.

### Which companies have a tech stack similar to DATALOG's?

The companies with the stacks most like DATALOG's are Palladio Software, Easyfarma S.p.a, Seehotel Waldstätterhof Brunnen and Vittoria Frigerio Collection, according to runsonwhat (November 2026). Each shares 4 to 9 tools with DATALOG, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what DATALOG uses?

runsonwhat reads public records only. Of the 15 tools at DATALOG, 12 were found through code on datalog.it, 2 through email records and 1 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and datalog.it about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/datalog.it (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.